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White Pc Fans

Fail

Shoppers spend an estimated $61K a year here, so White Pc Fans is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$61K/yr113K searches / yr
90-day growth
-7.7%search demand this quarter
Competition
45%top-5 click share · 11 brands · 45 sellers

Flapen Score

White Pc Fans against its category

The dotted line is the Electronics average. Past it, White Pc Fans is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Pc Fans market on Amazon at a glance

Shoppers on Amazon United States searched for White Pc Fans 113K times last year and spent an estimated $61K. The top 5 brands take 79% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
-7.7%
Conversion, latest week
2.0%
Market size, estimated
$61Ka year
Peak month
December1.7× the quietest month
Top search term
white pc fans33K searches a year

02 · Price

A sale here is worth $27.13.

Listings sell for $27.13 on average, from $6.60 to $86.41. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $27.13 that is $3K to $7K a year per listing.

Average price
$27.13inside the $15 to $100 sweet spot
Price range
$6.60–$86.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #95 within Internal Components. It carries 620 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#95in Internal Components
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
620per listing
Listings tracked
27

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top White Pc Fans products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

45

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

45%

Top 20: 92%

Open market

14%

  • Brand 133%
  • Brand 222%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (5 brands, 14%)

Demand

White Pc Fans search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top White Pc Fans search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white pc fans33K/yr
  • pc fans white13K/yr
  • white rgb fans15K/yr
  • white case fans9K/yr
  • white fans pc6K/yr
  • white pc fan5K/yr
  • 120mm case fan white6K/yr
  • white 120mm fan4K/yr
  • 120mm fan white4K/yr
  • white pc case fans4K/yr

Reviews and returns

What reviews say buyers love and hate about White Pc Fans

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Value For Money”
21%of negative reviews mention “Quality-Overall”
4.5%of orders come back
“trash poor quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Pc Fans questions

Answered from the same tracked data.