White Backdrop

Shoppers searched for this 531K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $445K a year.

Searches, last 12 months

531K

Growth, 90 days vs prior 90

-32.2%

Conversion, latest week

3.6%

Market size, estimated

$445Ka year

Peak month

August1.6× the quietest month

Top search term

white backdrop for photoshoot201K searches a year

Listings sell for $23.53 on average, from $8.72 to $67.02. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $23.53 that is $24K to $29K a year per listing.

Average price

$23.53inside the $15 to $100 sweet spot

Price range

$8.72–$67.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$24K–$29K

Returns

7.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #416 within Lighting & Studio. It carries 2,069 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#416in Lighting & Studio

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,069per listing

Listings tracked

21

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months