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Webcam with Microphone and Speaker

Fail

Demand is soft, at -13.4% this quarter, so Webcam with Microphone and Speaker is a Fail.

Flapen Score
48
48 / 100
Top 28% of 8,347 Electronics niches · +5 vs the category median of 43
Market size
$206K/yr57K searches / yr
90-day growth
-13.4%search demand this quarter
Competition
59%top-5 click share · 14 brands · 98 sellers

Flapen Score

Webcam with Microphone and Speaker against its category

The dotted line is the Electronics average. Past it, Webcam with Microphone and Speaker is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Webcam with Microphone and Speaker market on Amazon at a glance

Shoppers on Amazon United States searched for Webcam with Microphone and Speaker 57K times last year and spent an estimated $206K. The top 5 brands take 83% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-13.4%
Conversion, latest week
6.7%
Market size, estimated
$206Ka year
Peak month
February1.3× the quietest month
Top search term
webcam with microphone and speaker31K searches a year

02 · Price

A sale here is worth $53.71.

Listings sell for $53.71 on average, from $18.59 to $163.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $53.71 that is $5K to $13K a year per listing.

Average price
$53.71inside the $15 to $100 sweet spot
Price range
$18.59–$163.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$5K–$13K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #99 within Audio & Video Accessories. It carries 5,991 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#99in Audio & Video Accessories
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
5,991per listing
Listings tracked
25

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Webcam with Microphone and Speaker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 flat

Sellers

98

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

59%

Top 20: 96%

Open market

13%

  • Brand 131%
  • Brand 230%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (8 brands, 13%)

Demand

Webcam with Microphone and Speaker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Webcam with Microphone and Speaker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • webcam with microphone and speaker31K/yr
  • webcam with speaker11K/yr
  • computer camera with microphone and speaker for desktop7K/yr
  • webcam with speakers and mic5K/yr
  • webcam with mic and speaker3K/yr

Reviews and returns

What reviews say buyers love and hate about Webcam with Microphone and Speaker

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Camera Quality”
11%of negative reviews mention “Zoom”
2.4%of orders come back
“Does not work with Zoom”
A buyer, on “Zoom”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Webcam with Microphone and Speaker questions

Answered from the same tracked data.