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We Are Rewind Cassette Player

Fail

The top 5 brands take 100% of clicks, so We Are Rewind Cassette Player is a Fail.

Flapen Score
32
32 / 100
Ranks 7,308 of 8,347 Electronics niches · −11 vs the category median of 43
Market size
$49K/yr36K searches / yr
90-day growth
+9.0%search demand this quarter
Competition
74%top-5 click share · 4 brands · 17 sellers

Flapen Score

We Are Rewind Cassette Player against its category

The dotted line is the Electronics average. Past it, We Are Rewind Cassette Player is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The We Are Rewind Cassette Player market on Amazon at a glance

Shoppers on Amazon United States searched for We Are Rewind Cassette Player 36K times last year and spent an estimated $49K. All 4 brands take every click. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+9.0%
Conversion, latest week
0.9%
Market size, estimated
$49Ka year
Top search term
we are rewind cassette player22K searches a year

02 · Price

A sale here is worth $159.73.

Listings sell for $159.73 on average, from $23.39 to $575.85. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $159.73 that is $0 to $16K a year per listing.

Average price
$159.73above the $15 to $100 sweet spot
Price range
$23.39–$575.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #795 within Portable Audio & Video. It carries 199 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
100%
Out of stock, average day
10.4%
Average rank
#795in Portable Audio & Video
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
199per listing
Listings tracked
11

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top We Are Rewind Cassette Player products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 186%
  • Brand 26%
  • Brand 35%
  • Brand 42%

Demand

We Are Rewind Cassette Player search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 2.0× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about We Are Rewind Cassette Player

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Audio Quality”
17%of negative reviews mention “Audio Quality”
3.5%of orders come back
“The sound is distorted”
A buyer, on “Audio Quality”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common We Are Rewind Cassette Player questions

Answered from the same tracked data.