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Wd Black 4tb

Fail

The top 5 brands take 100% of clicks, so Wd Black 4tb is a Fail.

Flapen Score
26
26 / 100
Ranks 7,993 of 8,347 Electronics niches · −17 vs the category median of 43
Market size
$328K/yr70K searches / yr
90-day growth
+18.9%search demand this quarter
Competition
96%top-5 click share · 2 brands · 94 sellers

Flapen Score

Wd Black 4tb against its category

The dotted line is the Electronics average. Past it, Wd Black 4tb is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wd Black 4tb market on Amazon at a glance

Shoppers on Amazon United States searched for Wd Black 4tb 70K times last year and spent an estimated $328K. All 2 brands take every click. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $328K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
+18.9%
Conversion, latest week
1.4%
Market size, estimated
$328Ka year
Top search term
wd black sn850x 4tb12K searches a year

02 · Price

A sale here is worth $347.19.

Listings sell for $347.19 on average, from $160.17 to $545.57. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $347.19 that is $35K to $87K a year per listing.

Average price
$347.19above the $15 to $100 sweet spot
Price range
$160.17–$545.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$35K–$87K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Data Storage. It carries 10,695 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#60in Data Storage
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
10,695per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Wd Black 4tb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

94

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 196%
  • Brand 24%
  • Open — no brand owns it (0%)

Demand

Wd Black 4tb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26Prime Day '26JanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 1.6× · 7 of 12 months tracked

Search terms

Top Wd Black 4tb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wd black sn850x 4tb12K/yr
  • sn850x 4tb18K/yr
  • wd black 4tb13K/yr
  • wd sn850x 4tb3K/yr
  • wd ssd 4tb4K/yr
  • wd 4tb ssd3K/yr
  • 4tb wd black3K/yr
  • wd black 4tb ssd2K/yr
  • 850x4K/yr
  • sn 850x3K/yr

Reviews and returns

What reviews say buyers love and hate about Wd Black 4tb

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Value For Money”
3.3%of orders come back
“Not worth the price”
A buyer, on “Value For Money”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wd Black 4tb questions

Answered from the same tracked data.