Vortex Rangefinder Binoculars

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

1.0%

Market size, estimated

$207Ka year

Peak month

November3.7× the quietest month

Top search term

vortex rangefinder binoculars12K searches a year

Listings sell for $739.33 on average, from $48.22 to $2428.23. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $739.33 that is $0 to $74K a year per listing.

Average price

$739.33above the $15 to $100 sweet spot

Price range

$48.22–$2428.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$74K

Returns

2.8%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #344 within Binoculars & Scopes. It carries 734 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

88%

Out of stock, average day

12.1%

Average rank

#344in Binoculars & Scopes

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

734per listing

Listings tracked

17

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

55 months