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vivitar digital camera

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 11Growth 43Conversion 6Competition 16Returns 32Price range 84Avg price 93Brand share 40Review moat 40Quality gap 84

Avg price

Great$51.48

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$21.61–$112.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+14.6%

90-day search growth — must beat 0% to launch

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,508.3

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Competition

Bad81%

top-5 click share — a locked-up shelf

Market size

Bad$45K

$45K/yr · 180K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, vivitar digital camera is a $45K/yr Amazon United States market (180K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

vivitar digital camera market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$51K–$64K
units × avg price
Conversion rate
0.5%
Avg BSR
#30
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.5%
Avg brand age
22 months
Avg seller age
168 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

52

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

14%

  • CAMKORY47%
  • ceye12%
  • Lecran9%
  • Vivitar8%
  • SMARTKLIK6%
  • Duluvulu5%
  • Open — no brand owns it (4 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — +14.6% search growth over the last 90 days.
13K8KSpike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Top vivitar digital camera search terms

  • vivitar digital camera139K/yr
  • vivitar camera31K/yr
  • digital camera vivitar10K/yr
All search terms

Top vivitar digital camera products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$7K30%$13K45%$20K60%$27K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about vivitar digital camera

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use17%

“Easy to Use”

Quality-Overall11%

“the quality is so good and clear”

Image/Picture Clarity10%

“The picture quality is great”

Value For Money9%

“GOOD PRICE”

Camera Quality5%

“Practical and easy-to-use camera”

Weight Light5%

“it's not too heavy”

Battery Life4%

“Battery life is good”

Size-Overall4%

“I love the size”

Color4%

“The colors are vibrant”

Portability3%

“Its very easily portable”

What buyers complain about

Camera Quality15%

“not the best camera quality”

Durability12%

“Not durable”

Quality-Overall11%

“Bad quality”

Image/Picture Clarity11%

“the picture quality was not as clear as I expected”

Battery Life6%

“battery not working”

Charging5%

“The battery wont charge”

Functionality-Overall5%

“Won't turn on”

Value For Money3%

“you could find better with a better price”

Size-Overall1%

“Thats a big nope for me”

Advertised Vs Actual Product1%

“Description is wrong”

Top return reasons

Image/Picture Clarity22%
Camera Quality21%
Quality-Overall11%
Functionality-Overall7%
Charging5%
Value For Money4%
Advertised Vs Actual Product4%
Size-Overall3%
Battery Life3%
Defective Material/Parts2%

Common questions

Is vivitar digital camera profitable to sell on Amazon United States?
The niche generates $45K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +14.6%. Flapen's verdict: Skip it (37/100).
How competitive is the vivitar digital camera niche?
10 brands and 52 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in vivitar digital camera?
Top complaints mined from reviews: Camera Quality, Durability, Quality-Overall. The return rate is 4.5%.
When does demand for vivitar digital camera peak?
Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.
What does it cost to enter the vivitar digital camera niche?
Listings span $21.61–$112.40; the average listing price is $51.48 (sweet spot $15–$100). The average incumbent carries 2,508 reviews — the moat a new listing must climb.