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Viture

Fail

The top 5 brands take 100% of clicks, so Viture is a Fail.

Flapen Score
38
38 / 100
Ranks 5,797 of 8,347 Electronics niches · −5 vs the category median of 43
Market size
$1.0M/yr186K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
86%top-5 click share · 3 brands · 13 sellers

Flapen Score

Viture against its category

The dotted line is the Electronics average. Past it, Viture is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Viture market on Amazon at a glance

Shoppers on Amazon United States searched for Viture 186K times last year and spent an estimated $1.0M. All 3 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
1.8%
Market size, estimated
$1.0Ma year
Peak month
December1.7× the quietest month
Top search term
viture143K searches a year

02 · Price

A sale here is worth $314.57.

Listings sell for $314.57 on average, from $8.90 to $551.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $314.57 that is $31K to $79K a year per listing.

Average price
$314.57above the $15 to $100 sweet spot
Price range
$8.90–$551.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$31K–$79K
Returns
9.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within Video Glasses. It carries 679 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#23in Video Glasses
Average rating
4.01 starsAmazon United States average 4.42 stars
Average reviews
679per listing
Listings tracked
9

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
21 months

Products

Top Viture products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 24%
  • Brand 33%

Demand

Viture search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Viture search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • viture143K/yr
  • viture glasses24K/yr
  • virtue glasses11K/yr
  • viture xr4K/yr
  • viture one3K/yr
  • viture one xr2K/yr
  • virtue one127/yr

Reviews and returns

What reviews say buyers love and hate about Viture

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Value For Money”
9.3%of orders come back
“This was just not even close to being worth the price”
A buyer, on “Value For Money”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Viture questions

Answered from the same tracked data.