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Visound Air - Ultra-light Earbuds

Fail

Shoppers spend an estimated $16K a year here, so Visound Air - Ultra-light Earbuds is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$16K/yr92K searches / yr
90-day growth
+42.8%search demand this quarter
Competition
67%top-5 click share · 10 brands · 17 sellers

Flapen Score

Visound Air - Ultra-light Earbuds against its category

The dotted line is the Electronics average. Past it, Visound Air - Ultra-light Earbuds is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Visound Air - Ultra-light Earbuds market on Amazon at a glance

Shoppers on Amazon United States searched for Visound Air - Ultra-light Earbuds 92K times last year and spent an estimated $16K. The top 5 brands take 91% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
+42.8%
Conversion, latest week
0.4%
Market size, estimated
$16Ka year
Top search term
visound air - ultra-light earbuds40K searches a year

02 · Price

A sale here is worth $39.50.

Listings sell for $39.50 on average, from $13.78 to $58.69. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.50 that is $0 to $4K a year per listing.

Average price
$39.50inside the $15 to $100 sweet spot
Price range
$13.78–$58.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #761 within Headphones & Earbuds. It carries 623 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#761in Headphones & Earbuds
Average rating
3.84 starsAmazon United States average 4.42 stars
Average reviews
623per listing
Listings tracked
17

04 · Newcomers

6 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
6Amazon's first-year sales bar
Average brand age
19 months

Products

Top Visound Air - Ultra-light Earbuds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

10

Sellers

17

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

6%

  • Brand 168%
  • Brand 215%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Visound Air - Ultra-light Earbuds search demand

Weekly searches over the year. Pick a range.

6K4KApr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Visound Air - Ultra-light Earbuds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • visound air - ultra-light earbuds40K/yr
  • vionb30K/yr
  • vionb ear buds8K/yr
  • visound air9K/yr
  • visound drift - comfort earbuds5K/yr

Reviews and returns

What reviews say buyers love and hate about Visound Air - Ultra-light Earbuds

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Comfort-Overall”
7%of negative reviews mention “Audio Volume”
3.2%of orders come back
“The sound was extremely low”
A buyer, on “Audio Volume”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Visound Air - Ultra-light Earbuds questions

Answered from the same tracked data.