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Video Tripod with Fluid Head

Fail

The top 5 brands take 99% of clicks, so Video Tripod with Fluid Head is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$1.5M/yr521K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
44%top-5 click share · 6 brands · 56 sellers

Flapen Score

Video Tripod with Fluid Head against its category

The dotted line is the Electronics average. Past it, Video Tripod with Fluid Head is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Video Tripod with Fluid Head market on Amazon at a glance

Shoppers on Amazon United States searched for Video Tripod with Fluid Head 521K times last year and spent an estimated $1.5M. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 521K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
521K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
1.7%
Market size, estimated
$1.5Ma year
Peak month
January3.7× the quietest month
Top search term
manfrotto tripod147K searches a year

02 · Price

A sale here is worth $170.30.

Listings sell for $170.30 on average, from $20.29 to $622.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $170.30 that is $17K to $43K a year per listing.

Average price
$170.30above the $15 to $100 sweet spot
Price range
$20.29–$622.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$17K–$43K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #212 within Tripods & Monopods. It carries 485 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#212in Tripods & Monopods
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
485per listing
Listings tracked
40

04 · Newcomers

9 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
9Amazon's first-year sales bar
Average brand age
55 months

Products

Top Video Tripod with Fluid Head products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 flat

Sellers

56

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

44%

Top 20: 78%

Open market

0%

  • Brand 149%
  • Brand 229%
  • Brand 316%
  • Brand 43%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Video Tripod with Fluid Head search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Video Tripod with Fluid Head search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • manfrotto tripod147K/yr
  • smallrig tripod97K/yr
  • small rig tripod58K/yr
  • manfrotto50K/yr
  • fanaue tripod40K/yr
  • arca tripod28K/yr
  • tripod legs14K/yr
  • fanue tripod17K/yr
  • inverted tripod10K/yr
  • manfrotto befree6K/yr

Reviews and returns

What reviews say buyers love and hate about Video Tripod with Fluid Head

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
4.8%of orders come back
“Falls Apart Quick”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Video Tripod with Fluid Head questions

Answered from the same tracked data.