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Vhs Player

Fail

Buyers convert on only 0.4% of searches, so Vhs Player is a Fail.

Flapen Score
40
40 / 100
Ranks 5,198 of 8,347 Electronics niches · −3 vs the category median of 43
Market size
$2.2M/yr3.6M searches / yr
90-day growth
-9.3%search demand this quarter
Competition
76%top-5 click share · 6 brands · 58 sellers

Flapen Score

Vhs Player against its category

The dotted line is the Electronics average. Past it, Vhs Player is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vhs Player market on Amazon at a glance

Shoppers on Amazon United States searched for Vhs Player 3.6M times last year and spent an estimated $2.2M. The top 5 brands take 98% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
3.6M
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
0.4%
Market size, estimated
$2.2Ma year
Peak month
December1.8× the quietest month
Top search term
vhs player1.5M searches a year

02 · Price

A sale here is worth $155.63.

Listings sell for $155.63 on average, from $11.82 to $258.25. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $155.63 that is $78K to $117K a year per listing.

Average price
$155.63above the $15 to $100 sweet spot
Price range
$11.82–$258.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$78K–$117K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

18% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within VCRs. It carries 1,536 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
18%
Prime listings
55%
Out of stock, average day
0.0%
Average rank
#15in VCRs
Average rating
4.03 starsAmazon United States average 4.42 stars
Average reviews
1,536per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Vhs Player products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

58

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Brand 149%
  • Brand 220%
  • Brand 318%
  • Brand 48%
  • Brand 53%
  • Brand 63%

Demand

Vhs Player search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Vhs Player search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vhs player1.5M/yr
  • vcr player1.0M/yr
  • vcr530K/yr
  • vcr player for vhs tapes102K/yr
  • vhs player for vhs tapes only90K/yr
  • vcrs65K/yr
  • vhs tape player54K/yr
  • vhs player new30K/yr
  • vcr for sale21K/yr
  • vhs players22K/yr

Reviews and returns

What reviews say buyers love and hate about Vhs Player

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
33%of negative reviews mention “Functionality-Overall”
6.7%of orders come back
“it never worked from the first time”
A buyer, on “Functionality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Vhs Player questions

Answered from the same tracked data.