Is usb to ethernet adapter profitable to sell on Amazon United States?

The niche generates $1.9M/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (48/100).

How competitive is the usb to ethernet adapter niche?

9 brands and 20 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in usb to ethernet adapter?

Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 2.4%.

When does demand for usb to ethernet adapter peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the usb to ethernet adapter niche?

Listings span $9.32–$24.43; the average listing price is $13.39 (sweet spot $15–$100). The average incumbent carries 9,702 reviews — the moat a new listing must climb.

usb to ethernet adapter

Skip it

Soft demand (-14.4% this quarter) — this niche doesn't clear our bar today.

Conversion

Incredible13.5%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.9M

$1.9M/yr · 1.1M searches

Returns

Good2.4%

return rate — above 5% kills the launch gate

Avg price

Good$13.39

avg listing price — sweet spot $15–$100

Price range

Good$9.32–$24.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad9,702

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.4%

90-day search growth — must beat 0% to launch

Competition

Bad78%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, usb to ethernet adapter is a $1.9M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

usb to ethernet adapter market data

Units sold / yr: 150K–200K; avg 12,500–15,000/product
Revenue / yr: $2.0M–$2.7M; units × avg price
Conversion rate: 13.5%
Avg BSR: #27
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 46 months
Avg seller age: 178 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

10%

Amazon Basics28%
TP-Link24%
UGREEN16%
BENFEI13%
ALL- LUCKY5%
Acer5%
Open — no brand owns it (3 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top usb to ethernet adapter search terms

usb to ethernet adapter266K/yr -14.9%14.1% conv.
ethernet adapter161K/yr -29.4%5.1% conv.
usb ethernet adapter125K/yr -13.3%12.4% conv.
ethernet to usb adapter94K/yr -12.8%13.7% conv.
usb to ethernet65K/yr -6.1%11.6% conv.
ethernet adapter for laptop67K/yr -12.8%9.5% conv.
ethernet to usb61K/yr -7.2%11.7% conv.
usb ethernet27K/yr -4.5%9.8% conv.
usb network adapter27K/yr -3.0%10.8% conv.
usb to ethernet adapter for laptop29K/yr -13.1%12.7% conv.

All search terms

Top usb to ethernet adapter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics USB 3.0 to 10/100/1000 Gigabit Ethernet Internet Adapter Compatible with Windows and macOS Black

Amazon Basics$11.994.5★22,516 rev

TP-Link USB to Ethernet Adapter (UE306) Supports Nintendo Switch 1Gbps Gigabit RJ45 to USB 3.0 Network Adapter Foldable & Portable Design Plug and Play Compatible with Windows macOS and Linux

TP-Link$10.354.6★8,854 rev

BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS [Aluminium Shell&Nylon Cable]

BENFEI$9.324.6★10,503 rev

UGREEN USB to Ethernet Adapter Plug and Play Ethernet Adapter Aluminium Shell 1Gbps Gigabit RJ45 to USB 3.0 Network Dongle Compatible with Nintendo Switch Laptop MacBook Surface Pro Windows

UGREEN$10.314.6★5,423 rev

ALL-LUCKY USB to Ethernet Adapter 4 in 1 USB C to Ethernet Adapter Hub with 3 x USB 3.0 Port/Gigabit Internet Port High-Speed Network Hub Compatible for iMac MacBook Pro

ALL- LUCKY$11.414.5★335 rev

Newest

by launch date

Acer USB to Ethernet Adapter USBC Hub Ethernet 1Gbps with 3*USB 3.0

Acer$18.46317 rev

10mo ago

ALL-LUCKY USB to Ethernet Adapter 4 in 1 USB C to Ethernet Adapter Hub with 3 x USB 3.0 Port/Gigabit Internet Port High-Speed Network Hub Compatible for iMac MacBook Pro

ALL- LUCKY$11.41335 rev

1y ago

UGREEN USB to Ethernet Adapter 2.5Gb Ethernet Adapter Aluminum USB 3.0 to RJ45 Computer Network Internet LAN Dongle for Laptop Compatible for MacBook Air/Pro XPS Windows macOS

UGREEN$24.431,918 rev

2y ago

TP-Link USB to Ethernet Adapter (UE306) Supports Nintendo Switch 1Gbps Gigabit RJ45 to USB 3.0 Network Adapter Foldable & Portable Design Plug and Play Compatible with Windows macOS and Linux

TP-Link$10.358,854 rev

4y ago

BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS [Aluminium Shell&Nylon Cable]

BENFEI$9.3210,503 rev

5y ago

What buyers say about usb to ethernet adapter

What buyers praise and complain about, mined from review topics.

What buyers love

Connectivity-Overall15%

“Extremely good connection”

Advertised Vs Actual Product14%

“As Advertised”

Compatibility-Overall13%

“Works great with my Apple MacBook Pro”

Quality-Overall12%

“Excellent product”

Value For Money7%

“Worth every penny”

Socket/Port/Plug7%

“Nice firm connection to the USB port”

Data Transfer Speed6%

“the speed is excellent”

Ease Of Use6%

“This product is very user-friendly”

Assembly/Installation3%

“Installed without issue runs as expected”

Design-Overall2%

“with clean design”

What buyers complain about

Connectivity-Overall21%

“the connection is not stable”

Durability12%

“Shorted out”

Compatibility-Overall7%

“Not Compatible”

Functionality-Overall7%

“Doesnt work well”

Data Transfer Speed6%

“Speed not there”

Quality-Overall6%

“Bad quality”

Socket/Port/Plug5%

“Not enough power through the ports”

Advertised Vs Actual Product3%

“False advertising, stay away”

Heating2%

“Doesnt get hot”

Value For Money2%

“Cost almost 15$”

Top return reasons

Compatibility-Overall41%

Connectivity-Overall21%

Functionality-Overall12%

Value For Money4%

Socket/Port/Plug4%

Defective Material/Parts3%

Size-Overall3%

Data Transfer Speed2%

Advertised Vs Actual Product2%

Length1%

Common questions

Is usb to ethernet adapter profitable to sell on Amazon United States?: The niche generates $1.9M/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (48/100).
How competitive is the usb to ethernet adapter niche?: 9 brands and 20 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in usb to ethernet adapter?: Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 2.4%.
When does demand for usb to ethernet adapter peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the usb to ethernet adapter niche?: Listings span $9.32–$24.43; the average listing price is $13.39 (sweet spot $15–$100). The average incumbent carries 9,702 reviews — the moat a new listing must climb.