under desk tray
Skip itSoft demand (-8.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.07avg listing price — sweet spot $15–$100
Price range
Great$10.22–$49.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.0%return rate — above 5% kills the launch gate
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,081.78avg incumbent reviews — the moat a new listing must climb
Market size
Okay$158K$158K/yr · 182K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, under desk tray is a $158K/yr Amazon United States market (182K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 49/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
under desk tray market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $144K–$193K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #61
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 96%
- Out of stock
- 2.7%
- Avg brand age
- 38 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
24
Top-5 brand share
52%
Top 20: 99%
Top-5 click share
49%
Top 20: 92%
Open market
41%
- Litwaro19%
- Scandinavian Hub12%
- VIVO8%
- Univivi7%
- Cinati6%
- Mzmaxy6%
Demand & seasonality
Weekly Amazon search volume, last 80 weeks — -8.1% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 2.3×
Top under desk tray search terms
- under desk tray45K/yr
- under desk basket19K/yr
- under desk power strip holder14K/yr
- cable rack16K/yr
- wire tray13K/yr
- cable management rack8K/yr
- under desk cable management tray no drill5K/yr
- under desk cable management trays5K/yr
- standing desk cable management tray5K/yr
- under-desk cable tray3K/yr
Top under desk tray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Under Desk Cable Management Tray No Drill Metal Mesh Cable Management Under Desk with Clamp Mount 2 Hole Cable Tray with Wire Management and Cord Organizer for Home Office Standing Desk
Litwaro$14.014.7★3,194 rev

No-Screw Under Desk Cable Management Tray - Self-Adhesive Installation Cord Management Cable Tray Under Desk Wire Organizer - Black Set of 2
Scandinavian Hub$29.814.5★6,645 rev

Univivi No Drill Under Desk Cable Management Tray 36 Cord Organizer for Table Clamp/Screw Mount Desk Cable Management Premium Fabric Cable Management Tray for Office Home
Univivi$38.404.7★711 rev

Under Desk Cable Management Tray White Cinati Wire Organizers No Drill Cable Tray with Clamp for Wire Management Cord Organization Box for Office Home - No Damage to Desk
Cinati$14.924.6★4,159 rev

Mzmaxy Cable Management 25 Cable Management Under Desk No Drill Metal Cord Organizer with Clamp for Standing Desk Cable Organizer for Home Office Black
Mzmaxy$22.864.8★1,090 rev
Newest
by launch date
Cotohim Under Desk Cable Management Tray - Under Desk Cord Management - Clamp/Screw Mount - Fabric Wire Management - Cable Raceways Tray Cord Hiders for Office/Home (Black 35.85.6)
Cotohim$29.22195 rev

Under Desk Cable Management Tray No Drill Mesh Desk Cable Tray Wire Management Tray Cable Management Rack Wire Organizer and Cable Management Box (White)
Ucanng$14.53162 rev

Cable Management 25.3 Under Desk Cable Management Tray No Drill Metal Cable Organizer with Clamp for Wire Management Cord Organizer for Home Office Desk Accessories Organizer Black
LOVJOYSE$20.34172 rev

YECAYE No-Drill Metal Under Desk Cable Management Tray Power Strip & Cable Organizer for Home Office Under Desk Storage Organizer Tray Black
Yecaye$10.2293 rev

Mzmaxy Cable Management 25 Cable Management Under Desk No Drill Metal Cord Organizer with Clamp for Standing Desk Cable Organizer for Home Office Black
Mzmaxy$22.861,090 rev
Trending
90-day click momentum
Cable Management 25.3 Under Desk Cable Management Tray No Drill Metal Cable Organizer with Clamp for Wire Management Cord Organizer for Home Office Desk Accessories Organizer Black
LOVJOYSE$20.344.8★

Under Desk Cable Management Tray No Drill Mesh Desk Cable Tray Wire Management Tray Cable Management Rack Wire Organizer and Cable Management Box (White)
Ucanng$14.534.8★

Cotohim Under Desk Cable Management Tray - Under Desk Cord Management - Clamp/Screw Mount - Fabric Wire Management - Cable Raceways Tray Cord Hiders for Office/Home (Black 35.85.6)
Cotohim$29.224.7★

No-Screw Under Desk Cable Management Tray - Self-Adhesive Installation Cord Management Cable Tray Under Desk Wire Organizer - White Set of 2
Scandinavian Hub$33.874.5★

YECAYE No-Drill Metal Under Desk Cable Management Tray Power Strip & Cable Organizer for Home Office Under Desk Storage Organizer Tray Black
Yecaye$10.224.5★
What buyers say about under desk tray
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to build”
“Excellent product”
“Very sturdy”
“As advertised”
“Good Price”
“Clean and Easy to use, easy to assemble”
“Easy to hang”
“Good Fit”
“Good design overall”
“great storage capacity”
What buyers complain about
“Adhesive sucks”
“Too small”
“Bad quality”
“broke in a week”
“flimsy”
“despite following the instructions to install”
“made of very thin material”
“extremely hard to remove”
“Item Arrived Damaged”
“charged me full price for it”
Top return reasons
Common questions
- Is under desk tray profitable to sell on Amazon United States?
- The niche generates $158K/yr across 27 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.1%. Flapen's verdict: Skip it (49/100).
- How competitive is the under desk tray niche?
- 21 brands and 24 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in under desk tray?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 3.0%.
- When does demand for under desk tray peak?
- Demand peaks in Mar–Apr; the busiest month runs 2.3× the quietest.
- What does it cost to enter the under desk tray niche?
- Listings span $10.22–$49.46; the average listing price is $24.07 (sweet spot $15–$100). The average incumbent carries 2,082 reviews — the moat a new listing must climb.