Is uk travel plug adapter profitable to sell on Amazon United States?

The niche generates $2.5M/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +39.1%. Flapen's verdict: Worth a look (54/100).

How competitive is the uk travel plug adapter niche?

6 brands and 14 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 93% of demand.

What do buyers complain about in uk travel plug adapter?

Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Size-Overall. The return rate is 3.0%.

When does demand for uk travel plug adapter peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 1.9× the quietest.

What does it cost to enter the uk travel plug adapter niche?

Listings span $8.85–$27.94; the average listing price is $17.04 (sweet spot $15–$100). The average incumbent carries 2,809 reviews — the moat a new listing must climb.

uk travel plug adapter

Worth a look

Shows searches that convert (15.1% search→purchase), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Conversion

Incredible15.1%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$2.5M

$2.5M/yr · 990K searches

Avg price

Great$17.04

avg listing price — sweet spot $15–$100

Price range

Good$8.85–$27.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+39.1%

90-day search growth — must beat 0% to launch

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Review moat

Okay2,808.75

avg incumbent reviews — the moat a new listing must climb

Competition

Bad74%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, uk travel plug adapter is a $2.5M/yr Amazon United States market (990K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 54/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

uk travel plug adapter market data

Units sold / yr: 150K–200K; avg 12,500–15,000/product
Revenue / yr: $2.6M–$3.4M; units × avg price
Conversion rate: 15.1%
Avg BSR: #11
Page quality: 0%
Prime: 100%
Sponsored: 83%
Out of stock: 3.9%
Avg brand age: 47 months
Avg seller age: 178 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

TESSAN45%
One Beat17%
HANYCONY15%
Addtam8%
Anker8%
Ceptics7%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +39.1% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 1.9×

Open Trend

Top uk travel plug adapter search terms

uk adapters for travel186K/yr +41.7%14.4% conv.
type g adapter for travel173K/yr +31.7%16.2% conv.
us to uk plug adapter100K/yr +31.9%11.7% conv.
uk travel plug adapter66K/yr +67.4%8.6% conv.
type g adapter50K/yr +72.7%11.1% conv.
uk power adapter60K/yr +38.0%8.0% conv.
ireland travel plug adapter44K/yr +84.1%6.4% conv.
ireland plug adapter59K/yr +16.8%15.8% conv.
type g plug adapter55K/yr +24.5%13.6% conv.
uk plug adapter50K/yr +35.7%11.7% conv.

All search terms

Top uk travel plug adapter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TESSAN UK Adapters for Travel 2 Pack Type G US to UK Plug Adapter with 4 Outlets 3 USB Charger(1 USB C) Power Adaptor for USA to Ireland Scotland Dubai Hong Kong England British Kenya London

TESSAN$25.654.7★2,199 rev

2 Pack US to UK Ireland Travel Plug Adapter Type G Power Plug Adapter with 3 Outlets 3 USB Ports(2 USB C) European Travel Plug Adapter for USA to England London Scotland British Qatar Irish HongKong

One Beat$14.744.7★2,408 rev

HANYCONY US to UK Ireland Travel Plug Adapter Type G Travel Adapter 2 Outlets 3 USB Ports(2USB C) UK Power Adapter Converter for USA to Dubai England London Scotland British Kenya Irish Hongkong

HANYCONY$8.854.7★843 rev

Addtam US to UK Ireland Travel Plug Adapter Type G Power Plug Adapter with 3 Outlets 3 USB Ports(2 USB C) UK Adapters for Travel for USA to Dubai England London Scotland British Kenya Irish Hongkong

Addtam$8.934.8★3,205 rev

Type G Adapter for Travel 3 Pack TESSAN US to UK Plug Adapter with 4 Outlets 3 USB Ports (1 USB C 20W) Ireland Power Adaptor for USA to England London Scotland Dubai Singapore Hong Kong British UAE

TESSAN$27.944.7★486 rev

Newest

by launch date

US to UK Plug Adapter 2 Pack HANYCONY Type G Adapter for Travel with 4 Outlets 4 USB (2 USB C) Power Adapter for US to Ireland London Scotland Kenya Dubai Singapore Hong Kong

HANYCONY$15.511,066 rev

7mo ago

2 Pack UK Adapters for Travel TESSAN Ireland Plug Adapter with 3 USB Ports (1 USB C) Type G Power Outlet for US to UK Scotland England Dubai Hong Kong London British Kenya Irish Qatar

TESSAN$18.891,338 rev

1y ago

TESSAN UK Travel Adapters PD 20W 2 Pack Type G

TESSAN$25.40200 rev

1y ago

Anker Travel Adapter Type G Adapter for Travel US to UK Plug Adapter International Travel Essentials 2 AC 1 USB A 2 USB C for 15W Compact for iPhone iPad England Ireland TUV Listed

Anker$12.51454 rev

2y ago

Anker Travel Adapter 2 Pack Type G Adapter for Travel US to UK Plug Adapter International Travel Essentials 2 AC 1 USB A 2 USB C for 15W Compact for iPhone iPad England Ireland TUV Listed

Anker$18.82454 rev

2y ago

What buyers say about uk travel plug adapter

What buyers praise and complain about, mined from review topics.

What buyers love

Portability16%

“good for travel”

Charging16%

“Quick charging”

Advertised Vs Actual Product10%

“just as advertised”

Quality-Overall10%

“Looks well made”

Ease Of Use7%

“Easy to use”

Value For Money7%

“Good price”

Socket/Port/Plug6%

“The USB ports were a nice touch”

Compatibility-Overall5%

“did not encounter any problems with compatibility”

Locally Manufactured4%

“Great for the UK”

Connectivity-Overall3%

“The connections amount is ample”

What buyers complain about

Functionality-Overall17%

“Did not convert voltage properly”

Compatibility-Overall12%

“BEWARE: Works in England ONLY”

Size-Overall10%

“it didnt fit”

Weight Heavy9%

“A little bulky”

Durability7%

“Broke after first use”

Charging6%

“Most Apple charger blocks”

Value For Money5%

“very expensive”

Advertised Vs Actual Product4%

“The info for this product reads compatible for 110V to 250V -- this is very misleading”

Socket/Port/Plug4%

“Wouldn't stay in the socket”

Quality-Overall4%

“look for better quality”

Top return reasons

Compatibility-Overall27%

Value For Money15%

Size-Overall14%

Functionality-Overall11%

Socket/Port/Plug8%

Advertised Vs Actual Product7%