Is tze-221 profitable to sell on Amazon United States?

The niche generates $51K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.5%. Flapen's verdict: Skip it (47/100).

How competitive is the tze-221 niche?

10 brands and 47 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in tze-221?

Top complaints mined from reviews: Quality-Overall, Ease Of Use, Durability. The return rate is 0.6%.

When does demand for tze-221 peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the tze-221 niche?

Listings span $11.98–$83.73; the average listing price is $22.82 (sweet spot $15–$100). The average incumbent carries 1,178 reviews — the moat a new listing must climb.

tze-221

Skip it

A small market ($51K/yr) — this niche doesn't clear our bar today.

Conversion

Incredible19.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible$22.82

avg listing price — sweet spot $15–$100

Price range

Great$11.98–$83.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,178.13

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$51K

$51K/yr · 11K searches

According to Flapen's Amazon United States niche tracking, tze-221 is a $51K/yr Amazon United States market (11K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 47/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

tze-221 market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $68K–$91K; units × avg price
Conversion rate: 19.9%
Avg BSR: #162
Page quality: 0%
Prime: 100%
Sponsored: 81%
Out of stock: 0.0%
Avg brand age: 53 months
Avg seller age: 209 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

Brother34%
JOJOME22%
Labelife12%
Kappiek12%
Oozmas7%
Wonfoucs6%
Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -4.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top tze-221 search terms

tze-2216K/yr -1.7%14.8% conv.
tz tape 9mm 0.35 laminated white2K/yr +24.7%19.4% conv.
brother label maker tape 9mm3K/yr -32.0%14.5% conv.

All search terms

Top tze-221 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TZe-221 9mm 0.35 Label Tape Black on White Compatible for Brother TZe-221 TZe221 P Touch Label Maker Tape for Ptouch PT-D210 D200 D220 H110 D400 D600 PT1290 6-Packs

JOJOME$16.554.3★170 rev

Brother Genuine TZe221 3/8 Black Print on White Label Tape. Each: 0.35 in x 26.2 ft (9 mm x 8 m)

Brother$14.924.8★3,496 rev

TZe-221 9mm 0.35 Laminated White Tz Tape Compatible for Brother P-Touch Tze-221 Laminated Label Maker Tape for Brother PT-D210 PT-D220 PT-D200 PT-H110 PT-D400 PT-D610BT Black on White 5 Pack

Kappiek$16.784.3★90 rev

Labelife TZe-221 TZe221 Replacement for Brother P Touch Label Maker Tape 9mm TZe TZ Tape 9mm 0.35 Laminated White for Brother PT-D210 PT-D220 PT-D200 PT-H110 PT-D400 PT-D410 3/8 Inch 5-Pack

Labelife$17.244.7★2,726 rev

TZe-221 TZ Tape 9mm 0.35 Laminated White Replacement for Brother P Touch Label Tape 3/8 Inch TZ TZe221 Compatible with PT-D200 1280 1180 1830 Label Maker Tape Refills 8m (26.2 ft) 4 Pack

Oozmas$14.624.4★1,300 rev

Newest

by launch date

COLORWING TZe-221 TZ Tape 9mm 0.35 Laminated White Replace for Brother P-Touch Label Tape TZe221 3/8 Inch Refills for Brother Ptouch PT-D210 D220 H110 D410 D600 P700 Label Maker 5-Pack

COLORWING$17.012,070 rev

10mo ago

TZe-221 TZe221 TZ Tape 9mm 0.35 Laminated White Compatible with Brother P Touch Label Tape 9mm .35 TZe Label Maker Tape 3/8 for Brother Ptouch PT-D210 PTD220 PT-D200 PT-H110 PTD400 5-Pack

Labelife$17.24128 rev

10mo ago

TZe-221 9mm 0.35 Laminated White Tz Tape Compatible for Brother P-Touch Tze-221 Laminated Label Maker Tape for Brother PT-D210 PT-D220 PT-D200 PT-H110 PT-D400 PT-D610BT Black on White 5 Pack

Kappiek$16.7890 rev

1y ago

Brother Genuine TZe221 3/8 Black Print on White Label Tape. Each: 0.35 in x 26.2 ft (9 mm x 8 m)

Brother$14.923,496 rev

2y ago

Labelwell TZe-221 Tape 9mm 0.35 Laminated White Compatible for TZe221 TZ221 Tape Refills for P Touch PT-H110 D200 D210 D220 D400 D600 PT-1890 Label Maker (Black on White 3-Pack)

Labelwell$12.02311 rev

2y ago

What buyers say about tze-221

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product22%

“Product is as advertised”

Value For Money17%

“Worth it”

Efficiency14%

“Functionality wise it works good”

Size-Overall10%

“fits perfectly”

Quality-Overall10%

“High quality tape for patch panels”

Adhesion/Stickiness8%

“They adhere perfectly”

Print Quality8%

“Print quality is crisp”

Compatibility-Overall3%

“Worked perfect in my Brother label maker”

Durability2%

“They are durable and fit perfectly”

Ease Of Use2%

“Easy to use”

What buyers complain about

Quality-Overall25%

“The removeable backing of poor quality”

Ease Of Use20%

“Hard to remove backing”

Durability10%

“Poor durability, delamination”

Functionality-Overall10%

“Did not work”

Jamming/Clogging10%

“Three jammed within the first few labels on each cartridge”

Value For Money5%

“Did not save any money buying these cheaper alternatives”

Size-Overall5%

“Narrower than expecter”

Adhesion/Stickiness5%

“glue not great”

Thickness5%

“it is so thin that if you try to cut it yourself you just cut straight through it”

Top return reasons

Size-Overall54%

Advertised Vs Actual Product14%

Compatibility-Overall8%

Adhesion/Stickiness4%

Print Quality4%

Color4%

Defective Material/Parts3%

Functionality-Overall2%

Quality-Overall2%

Cartridge Capacity1%

Common questions

Is tze-221 profitable to sell on Amazon United States?: The niche generates $51K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.5%. Flapen's verdict: Skip it (47/100).
How competitive is the tze-221 niche?: 10 brands and 47 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in tze-221?: Top complaints mined from reviews: Quality-Overall, Ease Of Use, Durability. The return rate is 0.6%.
When does demand for tze-221 peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the tze-221 niche?: Listings span $11.98–$83.73; the average listing price is $22.82 (sweet spot $15–$100). The average incumbent carries 1,178 reviews — the moat a new listing must climb.