Timbuk2 Backpack

Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months

396K

Growth, 90 days vs prior 90

+12.3%

Conversion, latest week

1.1%

Market size, estimated

$554Ka year

Peak month

August1.6× the quietest month

Top search term

timbuk2 backpack134K searches a year

Listings sell for $123.63 on average, from $18.66 to $324.45. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $123.63 that is $12K to $31K a year per listing.

Average price

$123.63above the $15 to $100 sweet spot

Price range

$18.66–$324.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$12K–$31K

Returns

5.7%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #515 within Bags, Cases & Sleeves. It carries 6,550 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#515in Bags, Cases & Sleeves

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

6,550per listing

Listings tracked

51

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

42 months