Thunderbolt Enclosure

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

3.2%

Market size, estimated

$1.0Ma year

Peak month

November2.5× the quietest month

Top search term

owc38K searches a year

Listings sell for $142.39 on average, from $40.01 to $619.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $142.39 that is $14K to $36K a year per listing.

Average price

$142.39above the $15 to $100 sweet spot

Price range

$40.01–$619.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$14K–$36K

Returns

4.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #102 within Hard Drive Accessories. It carries 1,309 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#102in Hard Drive Accessories

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,309per listing

Listings tracked

18

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months