tamron 28-200 f2.8 sony e mount
Skip itPricing outside the sweet spot ($878.22 avg) — this niche doesn't clear our bar today.
Market size
Incredible$2.3M$2.3M/yr · 462K searches
Competition
Great36%top-5 click share — an open shelf
Review moat
Great424.1avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.6%return rate — above 5% kills the launch gate
Brand share
Bad94%top-5 brand share — brand-locked demand
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$42.35–$3135.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$878.22avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, tamron 28-200 f2.8 sony e mount is a $2.3M/yr Amazon United States market (462K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
tamron 28-200 f2.8 sony e mount market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $1.8M–$2.2M
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #310
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 78%
- Out of stock
- 3.0%
- Avg brand age
- 69 months
- Avg seller age
- 180 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
10 falling
Sellers
229
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
36%
Top 20: 71%
Open market
4%
- Sony48%
- Tamron36%
- VILTROX4%
- AOM3%
- Meike3%
- Sigma2%
- Open — no brand owns it (4 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.1×
Top tamron 28-200 f2.8 sony e mount search terms
- sony lenses47K/yr
- sony fe lens43K/yr
- sony camera lens32K/yr
- sony a6400 lens29K/yr
- sony emount lens27K/yr
- sony full frame lens28K/yr
- sony a6000 lens26K/yr
- sony lens e mount30K/yr
- sony e mount23K/yr
- sony zoom lens20K/yr
Top tamron 28-200 f2.8 sony e mount products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sony - FE 50mm F1.8 Standard Lens (SEL50F18F/2) Black
Sony$223.784.7★1,602 rev
Tamron 70-300mm F/4.5-6.3 Di III RXD for Sony Mirrorless Full Frame/APS-C E-Mount (Tamron 6 Year Limited USA Warranty) Black
Tamron$387.464.6★686 rev
Tamron 17-70mm f/2.8 Di III-A VC RXD Lens for Sony E APS-C Mirrorless Cameras
Tamron$606.694.8★1,735 rev
Sony E 55-210mm F4.5-6.3 Lens for Sony E-Mount Cameras (Black) (SEL55210/B) Telephoto
Sony$260.404.6★1,135 rev
Tamron 28-200 F/2.8-5.6 Di III RXD All-in-One Lens for Sony Mirrorless Full Frame/APS-C E-Mount Model Number: AFA071S700 Black
Tamron$623.174.6★766 rev
Newest
by launch date
Sigma 17-40mm F1.8 DC | Art for Sony E Black
Sigma$907.2150 rev
Meike 33mm F1.4 Auto Focus Wide Angle Large Aperture STM Stepping Motor APS-C Portrait Lens Compatible with Sony E Mount Cameras FX30 A6400 A5000 A6000 A6100 A6300 A6500 A6600 A6700 ZV-E10 ZV-E10 II
Meike$182.8771 rev
Sony E PZ 1650 mm F3.55.6 OSS II
Sony$255.5235 rev
VILTROX 20mm f2.8 FE 20mm f/2.8 e-Mount Full Frame AF Lens for Sony e Mount Prime Wide Angle Lens for Sony e Mount a7cr a7cii a7c a6700 zv-e100 a6600 a6400 a7iv a7iii
VILTROX$163.51552 rev
Tamron 70-180mm F/2.8 Di III VC VXD G2 for Sony E-Mount Full Frame Mirrorless Cameras
Tamron$992.27113 rev
Trending
90-day click momentumSigma 17-40mm F1.8 DC | Art for Sony E Black
Sigma$907.214.7★
Meike 33mm F1.4 Auto Focus Wide Angle Large Aperture STM Stepping Motor APS-C Portrait Lens Compatible with Sony E Mount Cameras FX30 A6400 A5000 A6000 A6100 A6300 A6500 A6600 A6700 ZV-E10 ZV-E10 II
Meike$182.874.3★
Tamron 70-180mm F/2.8 Di III VC VXD G2 for Sony E-Mount Full Frame Mirrorless Cameras
Tamron$992.274.7★
Tamron 17-70mm f/2.8 Di III-A VC RXD Lens for Sony E APS-C Mirrorless Cameras
Tamron$606.694.8★
Tamron 150-500mm f/5-6.7 Di III VC VXD Lens for Full Frame Sony Mirrorless Camera
Tamron$1169.194.6★
What buyers say about tamron 28-200 f2.8 sony e mount
What buyers praise and complain about, mined from review topics.What buyers love
“Sharp lens”
“Price is affordable”
“really good pictures”
“Awesome quality”
“Excellent auto focus”
“the zoom range is impressive”
“As advertised”
“The focus ring has a smooth feel”
“Lightweight, too”
“Very easy to work with”
What buyers complain about
“The lens is trash”
“Looks used”
“Bad focus”
“It's a little bulky”
“It is also expensive”
“Build quality feels basic compared to premium lenses”
“I really wish you could zoom in”
“it wasnt the right fit”
“Picture quality is also poor even at minimal iso”
“Insane wide angle”
Top return reasons
Common questions
- Is tamron 28-200 f2.8 sony e mount profitable to sell on Amazon United States?
- The niche generates $2.3M/yr across 59 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +7.1%. Flapen's verdict: Skip it (42/100).
- How competitive is the tamron 28-200 f2.8 sony e mount niche?
- 10 brands and 229 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in tamron 28-200 f2.8 sony e mount?
- Top complaints mined from reviews: Lenses, Product Condition, Auto Focus. The return rate is 7.6% — above our launch gate.
- When does demand for tamron 28-200 f2.8 sony e mount peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.1× the quietest.
- What does it cost to enter the tamron 28-200 f2.8 sony e mount niche?
- Listings span $42.35–$3135.29; the average listing price is $878.22 (sweet spot $15–$100). The average incumbent carries 424 reviews — the moat a new listing must climb.