Skip to content

Surge Protector Short Cord

Fail

The top 5 brands take 95% of clicks, so Surge Protector Short Cord is a Fail.

Flapen Score
46
46 / 100
Top 37% of 8,347 Electronics niches · +3 vs the category median of 43
Market size
$135K/yr130K searches / yr
90-day growth
-3.8%search demand this quarter
Competition
42%top-5 click share · 9 brands · 64 sellers

Flapen Score

Surge Protector Short Cord against its category

The dotted line is the Electronics average. Past it, Surge Protector Short Cord is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Surge Protector Short Cord market on Amazon at a glance

Shoppers on Amazon United States searched for Surge Protector Short Cord 130K times last year and spent an estimated $135K. The top 5 brands take 95% of clicks. Demand peaks in Feb–Mar–Apr–Jun–Jul. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $135K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
-3.8%
Conversion, latest week
5.9%
Market size, estimated
$135Ka year
Peak month
July2.4× the quietest month
Top search term
ge surge protector37K searches a year

02 · Price

A sale here is worth $17.68.

Listings sell for $17.68 on average, from $6.42 to $71.13. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $17.68 that is $4K to $9K a year per listing.

Average price
$17.68inside the $15 to $100 sweet spot
Price range
$6.42–$71.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

29% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #175 within Accessories & Supplies. It carries 12,247 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#175in Accessories & Supplies
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
12,247per listing
Listings tracked
35

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Surge Protector Short Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

64

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

42%

Top 20: 84%

Open market

4%

  • Brand 186%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 4%)

Demand

Surge Protector Short Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr, Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Surge Protector Short Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ge surge protector37K/yr
  • ge power strip22K/yr
  • ge surge protector power strip20K/yr
  • ge power strips with surge protection11K/yr
  • 2 foot power strip5K/yr
  • surge protector ge6K/yr
  • 2ft power strip6K/yr
  • 2 ft power strip5K/yr
  • power strip ge5K/yr
  • power strip 2 ft5K/yr

Reviews and returns

What reviews say buyers love and hate about Surge Protector Short Cord

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
1.4%of orders come back
“Lasted two years, then shorted out”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Surge Protector Short Cord questions

Answered from the same tracked data.