Skip to content

Surge Guard

Fail

The top 5 brands take 100% of clicks, so Surge Guard is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$69K/yr20K searches / yr
90-day growth
+98.4%search demand this quarter
Competition
94%top-5 click share · 4 brands · 33 sellers

Flapen Score

Surge Guard against its category

The dotted line is the Electronics average. Past it, Surge Guard is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Surge Guard market on Amazon at a glance

Shoppers on Amazon United States searched for Surge Guard 20K times last year and spent an estimated $69K. All 4 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +98.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+98.4%
Conversion, latest week
2.0%
Market size, estimated
$69Ka year
Peak month
May4.2× the quietest month
Top search term
southwire surge guard 30 amp15K searches a year

02 · Price

A sale here is worth $172.97.

Listings sell for $172.97 on average, from $43.82 to $347.30. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $172.97 that is $0 to $17K a year per listing.

Average price
$172.97above the $15 to $100 sweet spot
Price range
$43.82–$347.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #265 within Accessories & Supplies. It carries 1,042 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#265in Accessories & Supplies
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
1,042per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Surge Guard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

33

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 180%
  • Brand 216%
  • Brand 32%
  • Brand 42%

Demand

Surge Guard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.2×

Search terms

Top Surge Guard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • southwire surge guard 30 amp15K/yr
  • surge guard3K/yr
  • surge guard 30 amp surge protector for rv2K/yr

Reviews and returns

What reviews say buyers love and hate about Surge Guard

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Value For Money”
2.9%of orders come back
“it costs twice as much”
A buyer, on “Value For Money”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Surge Guard questions

Answered from the same tracked data.