Surface Pro 12 Case

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-30.1%

Conversion, latest week

4.5%

Market size, estimated

$116Ka year

Top search term

surface pro 12 case36K searches a year

Listings sell for $29.75 on average, from $16.61 to $93.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.75 that is $0 to $3K a year per listing.

Average price

$29.75inside the $15 to $100 sweet spot

Price range

$16.61–$93.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #2,303 within Tablet Accessories. It carries 539 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#2,303in Tablet Accessories

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

539per listing

Listings tracked

34

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months