Skip to content

Surface Laptop Charger

Fail

Demand is soft, at -13.2% this quarter, so Surface Laptop Charger is a Fail.

Flapen Score
49
49 / 100
Top 25% of 8,347 Electronics niches · +6 vs the category median of 43
Market size
$414K/yr129K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
77%top-5 click share · 12 brands · 18 sellers

Flapen Score

Surface Laptop Charger against its category

The dotted line is the Electronics average. Past it, Surface Laptop Charger is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Surface Laptop Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Surface Laptop Charger 129K times last year and spent an estimated $414K. The top 5 brands take 77% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 17.4% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $414K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
17.4%
Market size, estimated
$414Ka year
Peak month
August1.3× the quietest month
Top search term
microsoft surface laptop charger49K searches a year

02 · Price

A sale here is worth $18.41.

Listings sell for $18.41 on average, from $9.98 to $33.09. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $18.41 that is $37K to $46K a year per listing.

Average price
$18.41inside the $15 to $100 sweet spot
Price range
$9.98–$33.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
$37K–$46K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Chargers & Adapters. It carries 1,220 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#104in Chargers & Adapters
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,220per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Surface Laptop Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

18

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

18%

  • Brand 130%
  • Brand 219%
  • Brand 314%
  • Brand 48%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (6 brands, 18%)

Demand

Surface Laptop Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Surface Laptop Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • microsoft surface laptop charger49K/yr
  • surface laptop charger31K/yr
  • microsoft laptop charger22K/yr
  • windows surface pro charger8K/yr
  • charger for microsoft surface laptop5K/yr
  • charger for surface pro4K/yr
  • surface laptop 2 charger2K/yr
  • microsoft surface laptop 3 charger2K/yr
  • surface laptop go charger2K/yr
  • microsoft surface laptop 2 charger1K/yr

Reviews and returns

What reviews say buyers love and hate about Surface Laptop Charger

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Charging”
28%of negative reviews mention “Charging”
2.4%of orders come back
“Stopped Charging”
A buyer, on “Charging”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Surface Laptop Charger questions

Answered from the same tracked data.