surface go 3 keyboard
Skip itHigh returns (6.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$44.57avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$13.62–$108.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good959.36avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$144K$144K/yr · 62K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Returns
Bad6.5%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, surface go 3 keyboard is a $144K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Aug. Verdict: Skip it — 43/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
surface go 3 keyboard market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $111K–$134K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #859
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 64%
- Out of stock
- 14.7%
- Avg brand age
- 41 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 flat
Sellers
62
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
10%
- Arteck30%
- Microsoft25%
- Inateck17%
- SAMTUNK8%
- TUNKARMOR7%
- Qulose3%
- Open — no brand owns it (5 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.9% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.5×
Top surface go 3 keyboard search terms
- surface go 2 keyboard16K/yr
- microsoft surface go keyboard10K/yr
- surface go keyboard12K/yr
- surface go 3 keyboard9K/yr
- microsoft surface go 2 keyboard7K/yr
- microsoft surface go 3 keyboard4K/yr
- surface pro 2 keyboard3K/yr
Top surface go 3 keyboard products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Arteck Microsoft Surface Go 10.5-inch Type Cover Ultra-Slim Portable Bluetooth Wireless Keyboard with Touchpad for Latest Surface Go 4 3 (2021) 2 (2020) and Built-in Rechargeable Battery
Arteck$31.204.2★5,826 rev
Inateck for Surface Go Keyboard Bluetooth 5.3 7-Color Backlight Compatible with Surface Go 4 (2023) Surface Go 3/2/1 Gen with Trackpad KB02028
Inateck$27.884.2★2,070 rev
Microsoft Surface Go Type Cover - Black (Renewed)
Microsoft$46.354.4★275 rev
for Microsoft Surface Go 4/3/2/1 10.5/10 inch Case with Keyboard - Rainbow Backlit Keyboard Case - Built in Pencil Holder with Mouse - Black
SAMTUNK$32.274.0★130 rev
TUNKARMOR Case Keyboard for Microsoft Surface Go 4/3/2/1 10.5/10 inch Mouse and Magnetically Keyboard Slim Case with Pen Holder Auto Sleep/Wake - Black
TUNKARMOR$31.864.3★281 rev
Newest
by launch datefor Microsoft Surface Go 4/3/2/1 10.5/10 inch Case with Keyboard - Rainbow Backlit Keyboard Case - Built in Pencil Holder with Mouse - Black
SAMTUNK$32.27130 rev
TUNKARMOR Case Keyboard for Microsoft Surface Go 4/3/2/1 10.5/10 inch Mouse and Magnetically Keyboard Slim Case with Pen Holder Auto Sleep/Wake - Black
TUNKARMOR$31.86281 rev
Dolpking Keyboard for Surface Go 4 2023 / Surface Go 3 2021 / Surface Go 2 2020 / Surface Go 2018 Magnetic Detachable Bluetooth Wireless Keyboar with Trackpad - Gray
Dolpking$32.697 rev
QUARK Keyboard for Microsoft Surface Go 7 Color Backlight Detachable Bluetooth Wireless Keyboard With Trackpad for Surface Go 4 (2023) / 3 (2021) / 2 (2020) / 1 (2018) - Grey
QUARK$40.708 rev
Backlit Keyboard for Surface Go 4/3/2/1 7 Colors Font Backlight Detachable Wireless Type Cover With Trackpad Compatible With Microsoft Surface Go 4 2023 / 3 2021 / 2 2020 / 2018
Wineecy$38.696 rev
Trending
90-day click momentumQUARK Keyboard for Microsoft Surface Go 7 Color Backlight Detachable Bluetooth Wireless Keyboard With Trackpad for Surface Go 4 (2023) / 3 (2021) / 2 (2020) / 1 (2018) - Grey
QUARK$40.703.6★
Microsoft Surface Go Alcantara Signature Type Cover Model 1840 (KCS-00021) Cobalt Blue
Microsoft$61.094.6★
for Microsoft Surface Go 4/3/2/1 10.5/10 inch Case with Keyboard - Rainbow Backlit Keyboard Case - Built in Pencil Holder with Mouse - Black
SAMTUNK$32.274.0★
Backlit Keyboard for Surface Go 4/3/2/1 7 Colors Font Backlight Detachable Wireless Type Cover With Trackpad Compatible With Microsoft Surface Go 4 2023 / 3 2021 / 2 2020 / 2018
Wineecy$38.693.5★
Microsoft Type Cover Keyboard/Cover Case Microsoft Surface Go 2 Surface Go Tablet - Black
Microsoft$91.824.5★
What buyers say about surface go 3 keyboard
What buyers praise and complain about, mined from review topics.What buyers love
“PERFECT FIT”
“Better than new, cheaper”
“Everything works perfect paired up the first time”
“typing on the keyboard is comfortable”
“is the most affordable keyboard available in perfect condition”
“It charges through my microsoft surface tablet”
“Battery life on the keyboard was great”
“It's like new”
“It connected via Bluetooth to my surface go 2 effortlessly”
“very easy to touch type on it”
What buyers complain about
“Now the touchpad doesn't work at all”
“Charge level doesn't seem to make a difference at all”
“Not Compatible and Worn”
“Backlight dead”
“My only complaint so far. only been a couple days”
“doesnt work unfortunately”
“Not as described”
“Is frustrating and difficult to use”
“Mouse doesnt connect”
“Refurbished condition is unacceptable”
Top return reasons
Common questions
- Is surface go 3 keyboard profitable to sell on Amazon United States?
- The niche generates $144K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the surface go 3 keyboard niche?
- 11 brands and 62 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in surface go 3 keyboard?
- Top complaints mined from reviews: Touch/Button Controls, Charging, Compatibility-Overall. The return rate is 6.5% — above our launch gate.
- When does demand for surface go 3 keyboard peak?
- Demand peaks in Aug; the busiest month runs 1.5× the quietest.
- What does it cost to enter the surface go 3 keyboard niche?
- Listings span $13.62–$108.48; the average listing price is $44.57 (sweet spot $15–$100). The average incumbent carries 959 reviews — the moat a new listing must climb.