Surface Go 3 Keyboard
FailAn estimated 6.5% of orders come back, so Surface Go 3 Keyboard is a Fail.
- Flapen Score
- 43 / 100Ranks 4,131 of 8,347 Electronics niches · on the category median43
- Market size
- $144K/yr62K searches / yr
- 90-day growth
- -5.9%search demand this quarter
- Competition
- 73%top-5 click share · 11 brands · 62 sellers
Flapen Score
Surface Go 3 Keyboard against its category
The dotted line is the Electronics average. Past it, Surface Go 3 Keyboard is stronger. Inside it, weaker.
Market
The Surface Go 3 Keyboard market on Amazon at a glance
Shoppers on Amazon United States searched for Surface Go 3 Keyboard 62K times last year and spent an estimated $144K. The top 5 brands take 87% of clicks. Demand peaks in Aug. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -5.9%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $144Ka year
- Peak month
- August1.5× the quietest month
- Top search term
- surface go 2 keyboard16K searches a year
02 · Price
A sale here is worth $44.57.
Listings sell for $44.57 on average, from $13.62 to $108.48. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $44.57 that is $4K to $11K a year per listing.
- Average price
- $44.57inside the $15 to $100 sweet spot
- Price range
- $13.62–$108.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 6.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #859 within Tablet Accessories. It carries 959 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 93%
- Out of stock, average day
- 14.7%
- Average rank
- #859in Tablet Accessories
- Average rating
- 4.12 starsAmazon United States average 4.42 stars
- Average reviews
- 959per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Surface Go 3 Keyboard products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
11 flat
Sellers
62
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
10%
- Brand 130%
- Brand 225%
- Brand 317%
- Brand 48%
- Brand 57%
- Brand 63%
- Open — no brand owns it (5 brands, 10%)
Demand
Surface Go 3 Keyboard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.5×
Search terms
Top Surface Go 3 Keyboard search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- surface go 2 keyboard16K/yr
- microsoft surface go keyboard10K/yr
- surface go keyboard12K/yr
- surface go 3 keyboard9K/yr
- microsoft surface go 2 keyboard7K/yr
- microsoft surface go 3 keyboard4K/yr
- surface pro 2 keyboard3K/yr
Reviews and returns
What reviews say buyers love and hate about Surface Go 3 Keyboard
We read the reviews and the return reasons for every product selling here.
“Now the touchpad doesn't work at all”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Surface Go 3 Keyboard questions
Answered from the same tracked data.









