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Surface Book Charger

Fail

Shoppers spend an estimated $15K a year here, so Surface Book Charger is a Fail.

Flapen Score
40
40 / 100
Ranks 5,198 of 8,347 Electronics niches · −3 vs the category median of 43
Market size
$15K/yr9K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
76%top-5 click share · 11 brands · 17 sellers

Flapen Score

Surface Book Charger against its category

The dotted line is the Electronics average. Past it, Surface Book Charger is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Surface Book Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Surface Book Charger 9K times last year and spent an estimated $15K. The top 5 brands take 82% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
8.9%
Market size, estimated
$15Ka year
Peak month
April1.4× the quietest month
Top search term
surface book charger6K searches a year

02 · Price

A sale here is worth $19.35.

Listings sell for $19.35 on average, from $9.98 to $38.86. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $19.35 that is $0 to $2K a year per listing.

Average price
$19.35inside the $15 to $100 sweet spot
Price range
$9.98–$38.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #179 within Chargers & Adapters. It carries 1,144 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#179in Chargers & Adapters
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,144per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Surface Book Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

11 flat

Sellers

17

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • Brand 132%
  • Brand 228%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (5 brands, 13%)

Demand

Surface Book Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250150Spike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Surface Book Charger

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Charging”
29%of negative reviews mention “Durability”
2.4%of orders come back
“Break easy”
A buyer, on “Durability”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Surface Book Charger questions

Answered from the same tracked data.