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Stream Deck Keyboard

Fail

Shoppers spend an estimated $40K a year here, so Stream Deck Keyboard is a Fail.

Flapen Score
36
36 / 100
Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 43
Market size
$40K/yr80K searches / yr
90-day growth
-24.6%search demand this quarter
Competition
60%top-5 click share · 16 brands · 59 sellers

Flapen Score

Stream Deck Keyboard against its category

The dotted line is the Electronics average. Past it, Stream Deck Keyboard is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stream Deck Keyboard market on Amazon at a glance

Shoppers on Amazon United States searched for Stream Deck Keyboard 80K times last year and spent an estimated $40K. The top 5 brands take 70% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-24.6%
Conversion, latest week
0.8%
Market size, estimated
$40Ka year
Peak month
January1.8× the quietest month
Top search term
steam deck keyboard26K searches a year

02 · Price

A sale here is worth $62.38.

Listings sell for $62.38 on average, from $16.75 to $339.64. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $62.38 that is $0 to $6K a year per listing.

Average price
$62.38inside the $15 to $100 sweet spot
Price range
$16.75–$339.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #404 within Keyboards, Mice & Accessories. It carries 3,524 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
0.0%
Average rank
#404in Keyboards, Mice & Accessories
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
3,524per listing
Listings tracked
22

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
35 months

Products

Top Stream Deck Keyboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

59

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

25%

  • Brand 128%
  • Brand 214%
  • Brand 311%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Demand

Stream Deck Keyboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Stream Deck Keyboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • steam deck keyboard26K/yr
  • stream deck keyboard11K/yr
  • legion go keyboard11K/yr
  • steam deck keyboard and mouse15K/yr
  • steam deck mouse and keyboard5K/yr
  • keyboard for steam deck5K/yr
  • rog ally keyboard4K/yr
  • lenovo legion go keyboard4K/yr

Reviews and returns

What reviews say buyers love and hate about Stream Deck Keyboard

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Touch/Button Controls”
3.9%of orders come back
“Touch pad doesn't work at all”
A buyer, on “Touch/Button Controls”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Stream Deck Keyboard questions

Answered from the same tracked data.