Stranger Things Halloween Decorations

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -49.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

-49.8%

Conversion, latest week

1.7%

Market size, estimated

$170Ka year

Peak month

October7.3× the quietest month

Top search term

stranger things room decor105K searches a year

Listings sell for $23.07 on average, from $8.64 to $86.01. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $23.07 that is $0 to $2K a year per listing.

Average price

$23.07inside the $15 to $100 sweet spot

Price range

$8.64–$86.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.9%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 20.7% of listings are out of stock. The average listing ranks #4,168 within Lighting & Studio. It carries 261 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

96%

Out of stock, average day

20.7%

Average rank

#4,168in Lighting & Studio

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

261per listing

Listings tracked

72

42 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

42

Successful launches

8Amazon's first-year sales bar

Average brand age

24 months