storm shelter supplies
Skip itSoft demand (-62.4% this quarter) — this niche doesn't clear our bar today.
Brand share
Great40%top-5 brand share — no brand owns this niche
Avg price
Incredible$26.86avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.63–$124.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad9,990.33avg incumbent reviews — the moat a new listing must climb
Market size
Bad$19K$19K/yr · 33K searches
Growth
Bad-62.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, storm shelter supplies is a $19K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
storm shelter supplies market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $13K–$20K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #38
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 100%
- Out of stock
- 0.4%
- Avg brand age
- 56 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
33 falling
Sellers
73
Top-5 brand share
40%
Top 20: 85%
Top-5 click share
40%
Top 20: 83%
Open market
55%
- Eoxsmile12%
- ONLYNEW8%
- DIBBATU8%
- PREPARED4X7%
- DIYMAG6%
- Odoland5%
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -62.4% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 16.5×
Top storm shelter supplies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Portable Fan Rechargeable 20000mAh Cordless Battery Powered Fan with LED Lantern Battery Operated for Travel Bedroom Home Camping Tent Office Beach Desk Fishing Table
ONLYNEW$26.684.4★6,504 rev
Disposable Urine Bags for Women/Men 12 Pack for Travel Camping Car Trip
DIBBATU$11.434.6★5,510 rev
PREPARED4X Emergency Mylar Poncho Survival Rain Poncho with Hood Lightweight Compact Reusable Emergency Blanket Poncho for Hiking Camping Thermal Gear Car Kit Outdoors 4 Pack (Orange)
PREPARED4X$18.864.6★9,599 rev
Eoxsmile Emergency Radio with NOAA Weather Alert 5000mAh Solar Hand Crank Portable AM/FM Shortwave Radio Rechargeable Battery Powered USB Charger Flashlight SOS Alarm for Home Outdoor Survival
Eoxsmile$31.644.5★12,217 rev
NOAA Weather Radio Emergency Hand Crank Radio with Solar Charger Portable Battery Operated AM FM Shortwave Radio with LED Flashlight USB Charger Earbud Jack SOS Alert for Home Survival Hurricane
Eoxsmile$31.974.5★12,217 rev
Newest
by launch date
PTEROMY 150 Piece Mini First Aid Kit Portable Small Emergency Kits Compact 1st Aid Kit for Car Travel Home Camping Outdoor Hiking
PTEROMY$8.521,053 rev
Retractable Portable Toilet Camping Toilet - Adjustable Height Camp Toilet Portable Potty for Camping Car Travel Boat Beach Tent and Emergency Use
imodomio$27.46424 rev
Disposable Urine Bags for Women/Men 12 Pack for Travel Camping Car Trip
DIBBATU$11.435,510 rev
Travel-First Aid-Kit Car-Home 300PCS Survival-Kit Outdoor-Adventure - Small Portable Red Emergency Essential Sets Office Hiking Camping Business Public Must Have First Aid Gear Equipment 1st Aid
1st Aid$15.132,455 rev
Portable Fan Rechargeable 20000mAh Cordless Battery Powered Fan with LED Lantern Battery Operated for Travel Bedroom Home Camping Tent Office Beach Desk Fishing Table
ONLYNEW$26.686,504 rev
Trending
90-day click momentumPREPARED4X Emergency Mylar Poncho Survival Rain Poncho with Hood Lightweight Compact Reusable Emergency Blanket Poncho for Hiking Camping Thermal Gear Car Kit Outdoors 4 Pack (Orange)
PREPARED4X$18.864.6★
ReadyWise Emergency Survival Gear Tactical Military Backpack Camping Essentials Bug Out Bag & Survival Kit Prepper & Hurricane Supplies Meal Pouches with up to 25 Year Shelf Life 64 Piece Red
ReadyWise$70.424.5★
Disposable Urine Bags for Women/Men 12 Pack for Travel Camping Car Trip
DIBBATU$11.434.6★
Retractable Portable Toilet Camping Toilet - Adjustable Height Camp Toilet Portable Potty for Camping Car Travel Boat Beach Tent and Emergency Use
imodomio$27.464.4★
DIYMAG Magnetic Hooks 30lbs 6pcs Cruise Cabin Essentials Heavy Duty N52
DIYMAG$5.634.3★
What buyers say about storm shelter supplies
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely bright”
“Amazing quality”
“Fair price”
“Better than expected”
“Easy peasy”
“I like the size”
“Keep warm”
“very portable”
“Charge lasts long”
“Strong battery life”
What buyers complain about
“Little small”
“Doesn't charge”
“Does not last”
“Disappointing quality”
“Stopped working”
“Very dim”
“Battery life VERY SHORT”
“Extremely expensive”
“Deceptive advertising”
“They are flimsy”
Top return reasons
Common questions
- Is storm shelter supplies profitable to sell on Amazon United States?
- The niche generates $19K/yr across 36 tracked products. 90-day search growth is -62.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the storm shelter supplies niche?
- 33 brands and 73 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 40% of demand.
- What do buyers complain about in storm shelter supplies?
- Top complaints mined from reviews: Size-Overall, Charging, Durability. The return rate is 1.5%.
- When does demand for storm shelter supplies peak?
- Demand peaks in Mar–Apr; the busiest month runs 16.5× the quietest.
- What does it cost to enter the storm shelter supplies niche?
- Listings span $5.63–$124.06; the average listing price is $26.86 (sweet spot $15–$100). The average incumbent carries 9,990 reviews — the moat a new listing must climb.