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Steelbook Protector

Fail

The top 5 brands take 98% of clicks, so Steelbook Protector is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$44K/yr39K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
78%top-5 click share · 6 brands · 9 sellers

Flapen Score

Steelbook Protector against its category

The dotted line is the Electronics average. Past it, Steelbook Protector is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Steelbook Protector market on Amazon at a glance

Shoppers on Amazon United States searched for Steelbook Protector 39K times last year and spent an estimated $44K. The top 5 brands take 98% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
5.8%
Market size, estimated
$44Ka year
Top search term
steelbook protector24K searches a year

02 · Price

A sale here is worth $19.50.

Listings sell for $19.50 on average, from $10.49 to $36.17. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $19.50 that is $2K to $5K a year per listing.

Average price
$19.50inside the $15 to $100 sweet spot
Price range
$10.49–$36.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #931 within Media Storage. It carries 235 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#931in Media Storage
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
235per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Steelbook Protector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

9

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 224%
  • Brand 320%
  • Brand 411%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Steelbook Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26JanFebMarAprMayJunJul

Peak months: Jul · busiest ÷ quietest = 1.6× · 7 of 12 months tracked

Search terms

Top Steelbook Protector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • steelbook protector24K/yr
  • steelbook protector sleeves5K/yr
  • malko steelbook protector4K/yr
  • malko3K/yr
  • steelbook case3K/yr

Reviews and returns

What reviews say buyers love and hate about Steelbook Protector

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Ease Of Use”
1.1%of orders come back
“Tough to get in and out”
A buyer, on “Ease Of Use”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Steelbook Protector questions

Answered from the same tracked data.