stanley sticker
Worth a lookShows low returns (0.6%), but a small market ($69K/yr) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Price range
Good$2.30–$39.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,542.37avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.43avg listing price — sweet spot $15–$100
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$69K$69K/yr · 447K searches
According to Flapen's Amazon United States niche tracking, stanley sticker is a $69K/yr Amazon United States market (447K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
stanley sticker market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $63K–$83K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #404
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 88%
- Out of stock
- 8.7%
- Avg brand age
- 25 months
- Avg seller age
- 160 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
44 falling
Sellers
52
Top-5 brand share
38%
Top 20: 78%
Top-5 click share
36%
Top 20: 72%
Open market
57%
- 3tyto11%
- Eoaod9%
- Puraesla7%
- LakoArt6%
- CAKOLINK5%
- Kedikamodi5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.8% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.6×
Top stanley sticker search terms
- stickers for cups46K/yr
- cup stickers45K/yr
- decals for tumblers51K/yr
- tumbler stickers41K/yr
- stanley cup stickers39K/yr
- cup stickers for tumblers waterproof22K/yr
- stanley stickers33K/yr
- stickers for cups waterproof17K/yr
- stickers for stanley cups17K/yr
- stanley stickers waterproof19K/yr
Top stanley sticker products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
15PCS Cup Accessories Set for Stanley Cup 30oz 40oz Tumbler with Handle Including Silicone Straw Cover and Boot Spill Proof Stopper Stanley Charms Handle Charm Initials Sticker (Letter M Pink)
3tyto$10.344.7★1,002 rev
200 Cute Aesthetic Sticker Pack Waterproof Vinyl for Water Bottle Classroom
Eoaod$5.464.6★4,305 rev
200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats
LakoArt$12.004.7★1,435 rev
CAKOLINK Vintage Aesthetic Stickers 50 Pcs Vinyl Waterproof Stickers for Water Bottles Laptop Phone Computer Guitar (1)
CAKOLINK$5.724.6★2,888 rev
200 Pcs Funny Stickers for Adults (Dirty) by Puraesla - Meme Water Bottles Sticker Pack Waterproof Cool Accesory for Laptop Hard Hats Sarcastic Scrapbooking Decals
Puraesla$10.594.6★1,398 rev
Newest
by launch date
Letter Stickers Bling Accessories Set for Stanley 40/30/20 oz Tumbler: Bow Straw Topper Charms Butterfly Cap Pearl Strap Silicone Boot Accessories for Stanley Quencher H2.0 (K Pink Peony)
JIASHEBDE$9.17159 rev
200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats
LakoArt$12.001,435 rev
Cup Accessories for Stanley 30/40oz Tumbler Handle Strap Boot(Black M)
RNFVJH$7.06104 rev
15PCS Cup Accessories Set for Stanley Cup 30oz 40oz Tumbler with Handle Including Silicone Straw Cover and Boot Spill Proof Stopper Stanley Charms Handle Charm Initials Sticker (Letter M Pink)
3tyto$10.341,002 rev
Rngmsi 20 Sheets Funny Sarcastic UV DTF Cup Wrap Cold UV DTF Stickers
Rngmsi$9.57319 rev
Trending
90-day click momentumCup Accessories for Stanley 30/40oz Tumbler Handle Strap Boot(Black M)
RNFVJH$7.064.3★
Letter Stickers Bling Accessories Set for Stanley 40/30/20 oz Tumbler: Bow Straw Topper Charms Butterfly Cap Pearl Strap Silicone Boot Accessories for Stanley Quencher H2.0 (K Pink Peony)
JIASHEBDE$9.174.5★
LUHOHI Silver Letter Charms for Stanley Cup- Crown Letter Charms Accessories for Stanley Handle 40Oz Tumblers Water Bottle Cup Initial Keychain with Diamond Glitter Jewelry Personalized Decorations N
LUHOHI$8.684.8★
15PCS Cup Accessories Set for Stanley Cup 30oz 40oz Tumbler with Handle Including Silicone Straw Cover and Boot Spill Proof Stopper Stanley Charms Handle Charm Initials Sticker (Letter M Pink)
3tyto$10.344.7★
CustomBrandWare Build Your Own Stickers - Any Design Or Logo - Personalize Business - 50+ Roll - Multi Shapes Sizes Backgrounds Text - Gloss/Matte Labels (2 inch Circle)
CustomBrandWare$39.424.5★
What buyers say about stanley sticker
What buyers praise and complain about, mined from review topics.What buyers love
“AWESOME QUALITY”
“Easy to stick”
“As Described”
“Cant beat the price”
“Colors are amazing”
“Very fun”
“The fit and look of the sticker is amazing”
“Variety of designs”
“Fantastic print quality”
“These stickers were very durable”
What buyers complain about
“Not accurate size”
“Bad adhesive”
“Low quality”
“for the price and amount I don't even care”
“Incorrect description”
“Print quality is low”
“they arent very durable”
“The color was a little bit off”
“Hard to take off”
“Not suitable for water bottles”
Top return reasons
Common questions
- Is stanley sticker profitable to sell on Amazon United States?
- The niche generates $69K/yr across 52 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the stanley sticker niche?
- 44 brands and 52 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 38% of demand.
- What do buyers complain about in stanley sticker?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 0.6%.
- When does demand for stanley sticker peak?
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- What does it cost to enter the stanley sticker niche?
- Listings span $2.30–$39.42; the average listing price is $10.43 (sweet spot $15–$100). The average incumbent carries 1,542 reviews — the moat a new listing must climb.