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Spring Backdrop

Fail

Demand is soft, at -56.0% this quarter, so Spring Backdrop is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$19K/yr83K searches / yr
90-day growth
-56.0%search demand this quarter
Competition
28%top-5 click share · 52 brands · 62 sellers

Flapen Score

Spring Backdrop against its category

The dotted line is the Electronics average. Past it, Spring Backdrop is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spring Backdrop market on Amazon at a glance

Shoppers on Amazon United States searched for Spring Backdrop 83K times last year and spent an estimated $19K. The top 5 brands take 48% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -56.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-56.0%
Conversion, latest week
1.5%
Market size, estimated
$19Ka year
Peak month
March17.8× the quietest month
Top search term
garden backdrop40K searches a year

02 · Price

A sale here is worth $15.19.

Listings sell for $15.19 on average, from $5.64 to $41.75. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $15.19 that is $0 to $2K a year per listing.

Average price
$15.19inside the $15 to $100 sweet spot
Price range
$5.64–$41.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #7,998 within Lighting & Studio. It carries 494 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
15.0%
Average rank
#7,998in Lighting & Studio
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
494per listing
Listings tracked
80

04 · Newcomers

1 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
26
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Spring Backdrop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

52 rising

Sellers

62

Top-5 brand share

48%

Top 20: 82%

Top-5 click share

28%

Top 20: 62%

Open market

46%

  • Brand 112%
  • Brand 210%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Spring Backdrop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 17.8×

Search terms

Top Spring Backdrop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garden backdrop40K/yr
  • garden party backdrop7K/yr
  • garden backdrops for wall5K/yr
  • garden photo backdrop7K/yr
  • garden backdrops for photography5K/yr
  • spring back drop7K/yr
  • spring backdrop 10x86K/yr
  • spring backdrop 7x56K/yr

Reviews and returns

What reviews say buyers love and hate about Spring Backdrop

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
36%of negative reviews mention “Smell”
2.8%of orders come back
“smells like fish”
A buyer, on “Smell”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Spring Backdrop questions

Answered from the same tracked data.