Spotlight for Photography

Shoppers searched for this 220K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $518K a year.

Searches, last 12 months

220K

Growth, 90 days vs prior 90

-33.1%

Conversion, latest week

2.4%

Market size, estimated

$518Ka year

Peak month

February10.4× the quietest month

Top search term

strobe light photography30K searches a year

Listings sell for $100.49 on average, from $16.76 to $244.67. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $100.49 that is $25K to $50K a year per listing.

Average price

$100.49above the $15 to $100 sweet spot

Price range

$16.76–$244.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$25K–$50K

Returns

5.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #55 within Lighting & Studio. It carries 640 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

11.8%

Average rank

#55in Lighting & Studio

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

640per listing

Listings tracked

20

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

44 months