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South Africa Power Adapter

Fail

The top 5 products take 76% of clicks, so South Africa Power Adapter is a Fail.

Flapen Score
47
47 / 100
Top 33% of 8,347 Electronics niches · +4 vs the category median of 43
Market size
$234K/yr108K searches / yr
90-day growth
+33.3%search demand this quarter
Competition
76%top-5 click share · 8 brands · 17 sellers

Flapen Score

South Africa Power Adapter against its category

The dotted line is the Electronics average. Past it, South Africa Power Adapter is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The South Africa Power Adapter market on Amazon at a glance

Shoppers on Amazon United States searched for South Africa Power Adapter 108K times last year and spent an estimated $234K. The top 5 brands take 90% of clicks. Demand peaks in May. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 12.1% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $234K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
+33.3%
Conversion, latest week
12.1%
Market size, estimated
$234Ka year
Peak month
May1.6× the quietest month
Top search term
type m adapter for south africa21K searches a year

02 · Price

A sale here is worth $17.91.

Listings sell for $17.91 on average, from $5.11 to $33.46. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $17.91 that is $18K to $22K a year per listing.

Average price
$17.91inside the $15 to $100 sweet spot
Price range
$5.11–$33.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$18K–$22K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Power Accessories. It carries 663 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#63in Power Accessories
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
663per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top South Africa Power Adapter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

17

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

5%

  • Brand 145%
  • Brand 223%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

South Africa Power Adapter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.6×

Search terms

Top South Africa Power Adapter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • type m adapter for south africa21K/yr
  • south africa travel plug adapter20K/yr
  • south africa plug adapter19K/yr
  • type m adapter6K/yr
  • type m power adapter6K/yr
  • south africa power adapter6K/yr
  • africa travel plug adapter6K/yr
  • type m plug adapter5K/yr
  • south africa adapter3K/yr
  • us to south africa plug adapter4K/yr

Reviews and returns

What reviews say buyers love and hate about South Africa Power Adapter

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Advertised Vs Actual Product”
14%of negative reviews mention “Compatibility-Overall”
4.0%of orders come back
“Not clear on which Countries are compatible”
A buyer, on “Compatibility-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common South Africa Power Adapter questions

Answered from the same tracked data.