Skip to content

Soundcore Sport X20

Fail

The top 5 brands take 100% of clicks, so Soundcore Sport X20 is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$226K/yr120K searches / yr
90-day growth
+41.9%search demand this quarter
Competition
94%top-5 click share · 1 brands · 8 sellers

Flapen Score

Soundcore Sport X20 against its category

The dotted line is the Electronics average. Past it, Soundcore Sport X20 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soundcore Sport X20 market on Amazon at a glance

Shoppers on Amazon United States searched for Soundcore Sport X20 120K times last year and spent an estimated $226K. One brand takes every click. Demand peaks in Jun–Jul. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $226K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
+41.9%
Conversion, latest week
3.4%
Market size, estimated
$226Ka year
Peak month
July2.0× the quietest month
Top search term
soundcore sport x20111K searches a year

02 · Price

A sale here is worth $56.10.

Listings sell for $56.10 on average, from $26.28 to $67.82. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,500 to 2,000 of them. At $56.10 that is $84K to $112K a year per listing.

Average price
$56.10inside the $15 to $100 sweet spot
Price range
$26.28–$67.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
1,500–2,000
Revenue per listing a year
$84K–$112K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #200 within Headphones & Earbuds. It carries 10,336 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#200in Headphones & Earbuds
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
10,336per listing
Listings tracked
7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Soundcore Sport X20 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Soundcore Sport X20 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.0×

Reviews and returns

What reviews say buyers love and hate about Soundcore Sport X20

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Audio Quality”
14%of negative reviews mention “Durability”
4.8%of orders come back
“does not last”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Soundcore Sport X20 questions

Answered from the same tracked data.