Skip to content

Soundcore Speaker

Fail

The top 5 brands take 100% of clicks, so Soundcore Speaker is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$1.5M/yr806K searches / yr
90-day growth
+20.8%search demand this quarter
Competition
60%top-5 click share · 2 brands · 18 sellers

Flapen Score

Soundcore Speaker against its category

The dotted line is the Electronics average. Past it, Soundcore Speaker is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soundcore Speaker market on Amazon at a glance

Shoppers on Amazon United States searched for Soundcore Speaker 806K times last year and spent an estimated $1.5M. All 2 brands take every click. Demand peaks in Jun–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 806K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
806K
Growth, 90 days vs prior 90
+20.8%
Conversion, latest week
2.3%
Market size, estimated
$1.5Ma year
Peak month
December2.2× the quietest month
Top search term
soundcore speaker439K searches a year

02 · Price

A sale here is worth $80.40.

Listings sell for $80.40 on average, from $20.39 to $288.57. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $80.40 that is $40K to $60K a year per listing.

Average price
$80.40inside the $15 to $100 sweet spot
Price range
$20.39–$288.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$40K–$60K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

47% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #778 within Portable Audio & Video. It carries 27,420 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
100%
Out of stock, average day
10.0%
Average rank
#778in Portable Audio & Video
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
27,420per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Soundcore Speaker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 211%
  • Open — no brand owns it (0%)

Demand

Soundcore Speaker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Soundcore Speaker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • soundcore speaker439K/yr
  • soundcore bluetooth speaker106K/yr
  • soundcore select 4 go51K/yr
  • bocina soundcore28K/yr
  • sound core speaker16K/yr
  • bluetooth speaker soundcore18K/yr
  • soundcore speaker bluetooth19K/yr
  • soundcore speakers15K/yr
  • bocinas soundcore14K/yr
  • mini waterproof speaker10K/yr

Reviews and returns

What reviews say buyers love and hate about Soundcore Speaker

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Audio Quality”
11%of negative reviews mention “Audio Quality”
3.6%of orders come back
“Bad sound”
A buyer, on “Audio Quality”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Soundcore Speaker questions

Answered from the same tracked data.