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Sound Card

Fail

Buyers convert on only 1.3% of searches, so Sound Card is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$494K/yr440K searches / yr
90-day growth
-12.9%search demand this quarter
Competition
47%top-5 click share · 19 brands · 140 sellers

Flapen Score

Sound Card against its category

The dotted line is the Electronics average. Past it, Sound Card is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sound Card market on Amazon at a glance

Shoppers on Amazon United States searched for Sound Card 440K times last year and spent an estimated $494K. The top 5 brands take 83% of clicks. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 440K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $494K a year.

Searches, last 12 months
440K
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
1.3%
Market size, estimated
$494Ka year
Peak month
December1.6× the quietest month
Top search term
sound card127K searches a year

02 · Price

A sale here is worth $88.49.

Listings sell for $88.49 on average, from $8.65 to $277.59. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $88.49 that is $9K to $22K a year per listing.

Average price
$88.49inside the $15 to $100 sweet spot
Price range
$8.65–$277.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$9K–$22K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #99 within Internal Components. It carries 2,859 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#99in Internal Components
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
2,859per listing
Listings tracked
34

04 · Newcomers

6 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
44 months

Products

Top Sound Card products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

140

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

47%

Top 20: 84%

Open market

15%

  • Brand 164%
  • Brand 28%
  • Brand 35%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (13 brands, 15%)

Demand

Sound Card search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Sound Card search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sound card127K/yr
  • sound card for pc41K/yr
  • sound blaster34K/yr
  • tarjeta de sonido29K/yr
  • sound card for live streaming26K/yr
  • pcie sound card20K/yr
  • pc sound card21K/yr
  • soundblaster19K/yr
  • creative sound blaster18K/yr
  • live sound card17K/yr

Reviews and returns

What reviews say buyers love and hate about Sound Card

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Audio Quality”
15%of negative reviews mention “Audio Quality”
5.0%of orders come back
“For some reason the sound likes to crackle”
A buyer, on “Audio Quality”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sound Card questions

Answered from the same tracked data.