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sony sd card

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 20Conversion 24Competition 40Returns 77Price range 17Avg price 58Brand share 0Review moat 19Quality gap 18

Returns

Great1.9%

return rate — above 5% kills the launch gate

Avg price

Good$152.32

avg listing price — sweet spot $15–$100

Market size

Good$335K

$335K/yr · 114K searches

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch

Review moat

Bad15,846.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$17.49–$512.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, sony sd card is a $335K/yr Amazon United States market (114K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

sony sd card market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$457K–$609K
units × avg price
Conversion rate
1.9%
Avg BSR
#103
Page quality
0%
Prime
60%
Sponsored
60%
Out of stock
2.1%
Avg brand age
52 months
Avg seller age
183 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 rising

Sellers

116

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

0%

  • Sony64%
  • Sandisk29%
  • Lexar4%
  • HuiErHui2%
  • Gigastone1%

Demand

Weekly Amazon search volume, last 41 weeks — -9.5% search growth over the last 90 days.
4K3KSpike '25Black Friday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top sony sd card search terms

  • sony sd card30K/yr
  • sony tough sd card32K/yr
  • sony memory card14K/yr
  • sony tough8K/yr
  • sd card sony7K/yr
  • tough sd card5K/yr
  • sony tough v902K/yr
  • sony tough sd card v907K/yr
  • sony tough sd card 128gb2K/yr
  • sony sd card for camera7K/yr
All search terms

Top sony sd card products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$34K20%$67K30%$101K40%$134K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about sony sd card

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Top performing cards from a trusted brand —”

Storage Capacity13%

“Great storage capacity”

Advertised Vs Actual Product11%

“As Advertised”

Value For Money11%

“worth the money”

Compatibility-Overall9%

“they pair perfectly”

Data Transfer Speed8%

“Fast write speed”

Camera Quality5%

“Camera friendly”

Durability4%

“they seem pretty durable”

Ease Of Use3%

“Easy to use”

Computation Performance2%

“This card is very fast”

What buyers complain about

Value For Money26%

“Dislike the price”

Functionality-Overall26%

“Memory Card stopped working”

Durability12%

“Broke and came apart after a month of use”

Compatibility-Overall9%

“Product not applicable to Amazon HD 10”

Product Condition6%

“Arrived used”

Size-Overall3%

“Didn't fit”

Quality-Overall3%

“a bad quality memory card”

Advertised Vs Actual Product1%

“it did not live up to the claims”

Defective Material/Parts1%

“its defective and is extremely finicky on whether or not it will work”

Adhesion/Stickiness1%

“it is a dead stick”

Top return reasons

Size-Overall45%
Compatibility-Overall21%
Functionality-Overall11%
Value For Money9%
Camera Quality3%
Advertised Vs Actual Product2%
Storage Capacity2%
Product Condition2%
Defective Material/Parts1%
Data Transfer Speed1%

Common questions

Is sony sd card profitable to sell on Amazon United States?
The niche generates $335K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -9.5%. Flapen's verdict: Skip it (33/100).
How competitive is the sony sd card niche?
5 brands and 116 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sony sd card?
Top complaints mined from reviews: Value For Money, Functionality-Overall, Durability. The return rate is 1.9%.
What does it cost to enter the sony sd card niche?
Listings span $17.49–$512.03; the average listing price is $152.32 (sweet spot $15–$100). The average incumbent carries 15,847 reviews — the moat a new listing must climb.