sony sd card
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Good$152.32avg listing price — sweet spot $15–$100
Market size
Good$335K$335K/yr · 114K searches
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.5%90-day search growth — must beat 0% to launch
Review moat
Bad15,846.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$17.49–$512.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sony sd card is a $335K/yr Amazon United States market (114K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
sony sd card market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $457K–$609K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #103
- Page quality
- 0%
- Prime
- 60%
- Sponsored
- 60%
- Out of stock
- 2.1%
- Avg brand age
- 52 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
5 rising
Sellers
116
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
0%
- Sony64%
- Sandisk29%
- Lexar4%
- HuiErHui2%
- Gigastone1%
Demand
Weekly Amazon search volume, last 41 weeks — -9.5% search growth over the last 90 days.Top sony sd card search terms
- sony sd card30K/yr
- sony tough sd card32K/yr
- sony memory card14K/yr
- sony tough8K/yr
- sd card sony7K/yr
- tough sd card5K/yr
- sony tough v902K/yr
- sony tough sd card v907K/yr
- sony tough sd card 128gb2K/yr
- sony sd card for camera7K/yr
Top sony sd card products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sony TOUGH-G series SDXC UHS-II Card 128GB V90 CL10 U3 Max R300MB/S W299MB/S (SF-G128T/T1)
Sony$165.934.7★3,389 rev

Sony TOUGH-G series SDXC UHS-II Card 64GB V90 CL10 U3 Max R300MB/S W299MB/S (SF-G64T/T1) Black
Sony$91.844.7★3,389 rev

SANDISK 128GB Extreme PRO SDXC UHS-I Memory Card - C10 U3 V30 4K UHD SD Card - SDSDXXD-128G-GN4IN
Sandisk$29.864.8★88,793 rev

Sony Tough G Series SDXC UHS-II Memory Card 256GB
Sony$300.504.8★91 rev

Sony TOUGH-M series SDXC UHS-II Card 128GB V60 CL10 U3 Max R277MB/S W150MB/S (SF-M128T/T1)
Sony$63.544.7★3,122 rev
Newest
by launch date
SANDISK 128GB Extreme PRO SD UHS-I Card - Up to 250MB/s Read Speed and 120MB/s Write Speed 4K UHD Full HD U3 and V30 - SDSDXXJ-128G-GSCIN
Sandisk$51.32618 rev

SANDISK 128GB Extreme PRO SDXC UHS-II Memory Card - Up to 300MB/s Read and Write speeds V90 8K 4K UHD SD Card - SDSDXDM-128G-GN4IN
Sandisk$131.44976 rev

SANDISK 256GB Extreme PRO SDXC UHS-II Memory Card - Up to 300MB/s Read and Write speeds V90 8K 4K UHD SD Card - SDSDXDM-256G-GN4IN
Sandisk$218.15976 rev

Sony 512 GB Tough M Series UHS-II SDXC Memory Card
Sony$182.5838 rev

Sony Tough G Series SDXC UHS-II Memory Card 256GB
Sony$300.5091 rev
Trending
90-day click momentum
SANDISK 64GB Extreme PRO SDXC UHS-I Memory Card - C10 U3 V30 4K UHD SD Card - SDSDXXU-064G-GN4IN
Sandisk$23.564.8★

Sony Cfexpress Tough Memory Card
Sony$272.064.8★

SANDISK 128GB Extreme PRO SD UHS-I Card - Up to 250MB/s Read Speed and 120MB/s Write Speed 4K UHD Full HD U3 and V30 - SDSDXXJ-128G-GSCIN
Sandisk$51.324.8★

Sony CEA-G Series TOUGH 320GB CFexpress Type-A Memory Card
Sony$458.324.8★

Sony TOUGH-G series SDXC UHS-II Card 64GB V90 CL10 U3 Max R300MB/S W299MB/S (SF-G64T/T1) Black
Sony$91.844.7★
What buyers say about sony sd card
What buyers praise and complain about, mined from review topics.What buyers love
“Top performing cards from a trusted brand —”
“Great storage capacity”
“As Advertised”
“worth the money”
“they pair perfectly”
“Fast write speed”
“Camera friendly”
“they seem pretty durable”
“Easy to use”
“This card is very fast”
What buyers complain about
“Dislike the price”
“Memory Card stopped working”
“Broke and came apart after a month of use”
“Product not applicable to Amazon HD 10”
“Arrived used”
“Didn't fit”
“a bad quality memory card”
“it did not live up to the claims”
“its defective and is extremely finicky on whether or not it will work”
“it is a dead stick”
Top return reasons
Common questions
- Is sony sd card profitable to sell on Amazon United States?
- The niche generates $335K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -9.5%. Flapen's verdict: Skip it (33/100).
- How competitive is the sony sd card niche?
- 5 brands and 116 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in sony sd card?
- Top complaints mined from reviews: Value For Money, Functionality-Overall, Durability. The return rate is 1.9%.
- What does it cost to enter the sony sd card niche?
- Listings span $17.49–$512.03; the average listing price is $152.32 (sweet spot $15–$100). The average incumbent carries 15,847 reviews — the moat a new listing must climb.