Sony Flash
FailThe top 5 brands take 100% of clicks, so Sony Flash is a Fail.
- Flapen Score
- 45 / 100Top 41% of 8,347 Electronics niches · +2 vs the category median of 4345
- Market size
- $1.4M/yr375K searches / yr
- 90-day growth
- +10.5%search demand this quarter
- Competition
- 43%top-5 click share · 5 brands · 67 sellers
Flapen Score
Sony Flash against its category
The dotted line is the Electronics average. Past it, Sony Flash is stronger. Inside it, weaker.
Market
The Sony Flash market on Amazon at a glance
Shoppers on Amazon United States searched for Sony Flash 375K times last year and spent an estimated $1.4M. All 5 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.
- Searches, last 12 months
- 375K
- Growth, 90 days vs prior 90
- +10.5%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $1.4Ma year
- Peak month
- October3.0× the quietest month
- Top search term
- godox it3269K searches a year
02 · Price
A sale here is worth $133.97.
Listings sell for $133.97 on average, from $19.15 to $636.12. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $133.97 that is $13K to $33K a year per listing.
- Average price
- $133.97above the $15 to $100 sweet spot
- Price range
- $19.15–$636.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $13K–$33K
- Returns
- 6.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #52 within Flashes. It carries 601 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #52in Flashes
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 601per listing
- Listings tracked
- 36
04 · Newcomers
9 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 12
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Sony Flash products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GODOX iT32 TTL Camera Flash with X5S Wireless Trigger for Sony Magnetic Hotshoe & Trigger 2-in-1 Compatible with Sony ZV-E10 II ZV-E10 ZV-E1 a7III a6700 a6400 a7C II a7C a7CR RX1RII ZV-1II
- Price
- $101.50
- Rating
- 4.8/5
- Reviews
- 224
- Age
- 8mo ago

Godox IT32 TTL Camera Flash with X5S Flash Trigger for Sony Cameras Magnetic Hotshoe & Trigger 2-in-1 Colorful Touch Screen Rotatable Flash Head X System TTL&HSS LED Modeling Lamp Creative Accessories
- Price
- $101.85
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 8mo ago

Godox iT30Pro S iT30ProS Mini Flash for Sony Camera TTL Auto-Exposure HSS 1/8000 Seconds 2.4G Wireless Xsystem 2.8 Full-Color Touchscreen Lithium Battery (iT30Pro for Sony)
- Price
- $71.79
- Rating
- 4.6/5
- Reviews
- 285
- Age
- 1y ago

Godox IT32 TTL Camera Flash with X5C Flash Trigger for Canon Cameras Magnetic Hotshoe&Trigger 2-in-1 Colorful Touch Screen Rotatable Flash Head X System TTL&HSS LED Modeling Light Creative Accessories
- Price
- $97.08
- Rating
- 4.7/5
- Reviews
- 601
- Age
- 8mo ago

NEEWER TT560 Camera Flash Speedlite Compatible with Canon Sony Nikon Panasonic Fuji DSLR with Universal Single Contact Hot Shoe Mount Speedlight Compatible with Sony ZV1 NOT for ZV-1F No TTL
- Price
- $53.33
- Rating
- 4.5/5
- Reviews
- 12,962
- Age
- 15y ago
Trending
estimated 90-day click momentum
Godox IT32 TTL Camera Flash for Canon with X5C Trigger & Diffuser kit Magnetic Hotshoe & Trigger 2-in-1 2.4G Wireless HSS 1/8000s GN18 LED Modeling Lamp Colorful Touch Screen Rotatable Flash Head
- Price
- $96.97
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 8mo ago

Godox V1 MID S Flash for Sony 55W Round Head Speedlite Touchscreen Upgrade 24mm 650+Full Power Pops 1.7s Recycle TTL/HSS 1/8000s V1MID Lightweight Travel Flash for A7C II A6700 A7IV ZV-E1 Fits AK-R1
- Price
- $171.51
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 6mo ago

GODOX iT32 TTL Camera Flash with X5S Wireless Trigger for Sony Magnetic Hotshoe & Trigger 2-in-1 Compatible with Sony ZV-E10 II ZV-E10 ZV-E1 a7III a6700 a6400 a7C II a7C a7CR RX1RII ZV-1II
- Price
- $101.50
- Rating
- 4.8/5
- Reviews
- 224
- Age
- 8mo ago

Godox IT32 TTL Camera Flash for Sony with X5S Trigger & Diffuser kit Magnetic Hotshoe & Trigger 2-in-1 2.4G Wireless HSS 1/8000s GN18 LED Modeling Lamp Colorful Touch Screen Rotatable Flash Head
- Price
- $101.96
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 8mo ago

Godox iT32 TTL Camera Flash for Fuji with X5F Wireless Flash Trigger Magnetic Hot Shoe Built-in 2.4G Receiver Compatible with X-T4 X-T3 X-T30 X-T20 X-Pro2 X-Pro1 X100F X100T etc.
- Price
- $96.82
- Rating
- 4.8/5
- Reviews
- 224
- Age
- 8mo ago
Newest
by launch date
Godox V1 MID S Flash for Sony 55W Round Head Speedlite Touchscreen Upgrade 24mm 650+Full Power Pops 1.7s Recycle TTL/HSS 1/8000s V1MID Lightweight Travel Flash for A7C II A6700 A7IV ZV-E1 Fits AK-R1
- Price
- $171.51
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 6mo ago

GODOX iT32 TTL Camera Flash with X5S Wireless Trigger for Sony Magnetic Hotshoe & Trigger 2-in-1 Compatible with Sony ZV-E10 II ZV-E10 ZV-E1 a7III a6700 a6400 a7C II a7C a7CR RX1RII ZV-1II
- Price
- $101.50
- Rating
- 4.8/5
- Reviews
- 224
- Age
- 8mo ago

Godox IT32 TTL Camera Flash for Canon with X5C Trigger & Diffuser kit Magnetic Hotshoe & Trigger 2-in-1 2.4G Wireless HSS 1/8000s GN18 LED Modeling Lamp Colorful Touch Screen Rotatable Flash Head
- Price
- $96.97
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 8mo ago

Godox IT32 TTL Camera Flash for Sony with X5S Trigger & Diffuser kit Magnetic Hotshoe & Trigger 2-in-1 2.4G Wireless HSS 1/8000s GN18 LED Modeling Lamp Colorful Touch Screen Rotatable Flash Head
- Price
- $101.96
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 8mo ago

Godox iT32 TTL Camera Flash IT32 iFlash Camera Flash Built-in 2.4GHz Receiver with Storage Bag and Diffuser Matching X5 Wireless Flash Trigger can work for Canon Nikon Sony Fujifilm Olympus etc
- Price
- $76.03
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
67
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 82%
Open market
0%
- GODOX83%
- NEEWER6%
- Sony5%
- ULANZI4%
- VILTROX1%
Demand
Sony Flash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 3.0×
Search terms
Top Sony Flash search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- godox it3269K/yr
- sony flash42K/yr
- godox it30 pro59K/yr
- godox flash sony30K/yr
- godox v1 sony18K/yr
- sony flash for camera19K/yr
- godox it3014K/yr
- sony camera flash15K/yr
- it327K/yr
- sony a7iii flash14K/yr
Reviews and returns
What reviews say buyers love and hate about Sony Flash
We read the reviews and the return reasons for every product selling here.
“it doesnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sony Flash questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









