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39

solar filter

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 35Conversion 48Competition 31Returns 49Price range 87Avg price 95Brand share 10Review moat 73Quality gap 43

Avg price

Incredible$27.90

avg listing price — sweet spot $15–$100

Price range

Great$10.26–$59.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good573.33

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.2%

90-day search growth — must beat 0% to launch

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad96%

top-5 brand share — brand-locked demand

Market size

Bad$35K

$35K/yr · 33K searches

According to Flapen's Amazon United States niche tracking, solar filter is a $35K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 39/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

solar filter market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$14K–$21K
units × avg price
Conversion rate
3.8%
Avg BSR
#87
Page quality
0%
Prime
87%
Sponsored
40%
Out of stock
10.7%
Avg brand age
70 months
Avg seller age
204 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

15

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

2%

  • Celestron60%
  • Thousand Oaks Optical19%
  • Astromania8%
  • K&F CONCEPT7%
  • SVBONY3%
  • Seymour Solar2%
  • Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.2% search growth over the last 90 days.
1K750Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top solar filter search terms

  • solar filter8K/yr
  • solar filter for telescope9K/yr
  • telescope solar filter4K/yr
  • solar filter for camera2K/yr
  • sun filter for telescope4K/yr
  • telescope sun filter3K/yr
  • solar eclipse filter for camera lens1K/yr
  • solar filter sheet1K/yr
  • solar eclipse filter476/yr
  • solar eclipse camera filter425/yr
All search terms

Top solar filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$7K30%$11K40%$14K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about solar filter

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product27%

“Does what it's supposed to do”

Quality-Overall25%

“Otherwise no complaints”

Value For Money13%

“Best Value For Your Money”

Image/Picture Clarity10%

“Quality film and works amazingly to view the sun”

Ease Of Cleaning5%

“My images come out clean though this filter”

Lenses3%

“It fits over a wide variety of lens sizes”

Display Viewing Angle2%

“allows for capturing nice views”

Assembly/Installation1%

“is easy to install”

Weight Light1%

“It is very light weight”

Blue Light Filter1%

“Camera Filter is good”

What buyers complain about

Quality-Overall20%

“BullSh!t product”

Maintenance And Repair10%

“I had to discard it”

Durability10%

“Filter failed in less than a year”

Image/Picture Clarity7%

“There are no photos currently”

Glare4%

“it just bugs me to see visually”

Display Colors3%

“makes the sun very orange in prints”

Color3%

“makes the sun very orange in prints”

Top return reasons

Size-Overall52%
Compatibility-Overall13%
Lenses10%
Advertised Vs Actual Product6%
Product Condition4%
Defective Material/Parts3%
Functionality-Overall3%
Quality-Overall2%
Aperture1%
Mechanism Issues1%

Common questions

Is solar filter profitable to sell on Amazon United States?
The niche generates $35K/yr across 15 tracked products. 90-day search growth is +8.2%. Flapen's verdict: Skip it (39/100).
How competitive is the solar filter niche?
7 brands and 15 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in solar filter?
Top complaints mined from reviews: Quality-Overall, Maintenance And Repair, Durability. The return rate is 3.1%.
When does demand for solar filter peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the solar filter niche?
Listings span $10.26–$59.46; the average listing price is $27.90 (sweet spot $15–$100). The average incumbent carries 573 reviews — the moat a new listing must climb.