Softbox

Shoppers searched for this 668K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $821K a year.

Searches, last 12 months

668K

Growth, 90 days vs prior 90

-14.3%

Conversion, latest week

2.0%

Market size, estimated

$821Ka year

Peak month

November1.4× the quietest month

Top search term

softbox247K searches a year

Listings sell for $62.39 on average, from $22.55 to $146.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $62.39 that is $6K to $16K a year per listing.

Average price

$62.39inside the $15 to $100 sweet spot

Price range

$22.55–$146.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$6K–$16K

Returns

6.3%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #65 within Lighting & Studio. It carries 461 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#65in Lighting & Studio

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

461per listing

Listings tracked

65

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

47 months