Is snoopy stickers profitable to sell on Amazon United States?

The niche generates $174K/yr across 18 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -10.2%. Flapen's verdict: Skip it (43/100).

How competitive is the snoopy stickers niche?

11 brands and 74 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in snoopy stickers?

Top complaints mined from reviews: Size-Overall, Value For Money, Strength. The return rate is 0.9%.

When does demand for snoopy stickers peak?

Demand peaks in Dec; the busiest month runs 1.8× the quietest.

What does it cost to enter the snoopy stickers niche?

Listings span $6.52–$23.31; the average listing price is $11.56 (sweet spot $15–$100). The average incumbent carries 180 reviews — the moat a new listing must climb.

snoopy stickers

Skip it

Soft demand (-10.2% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great179.94

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$6.52–$23.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$11.56

avg listing price — sweet spot $15–$100

Market size

Okay$174K

$174K/yr · 532K searches

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-10.2%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, snoopy stickers is a $174K/yr Amazon United States market (532K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

snoopy stickers market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: $173K–$231K; units × avg price
Conversion rate: 2.8%
Avg BSR: #2,027
Page quality: 0%
Prime: 94%
Sponsored: 61%
Out of stock: 22.5%
Avg brand age: 30 months
Avg seller age: 166 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

10%

Peanuts30%
Hallmark22%
Open Road Brands13%
CAKETOPGHY12%
MadeToStick8%
The Happy Planner4%
Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.2% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.8×

Open Trend

Top snoopy stickers search terms

snoopy stickers290K/yr -12.1%2.0% conv.
peanuts stickers43K/yr -7.1%2.2% conv.
snoopy sticker30K/yr +6.9%1.1% conv.
snoopy decal15K/yr -2.4%1.2% conv.
snoopy stickers for water bottles13K/yr -20.0%0.9% conv.
charlie brown stickers15K/yr +2.0%2.6% conv.
snoopy car sticker11K/yr +1.9%1.7% conv.
snoopy stickers waterproof13K/yr +17.7%1.8% conv.
snoopy vinyl stickers11K/yr -12.2%1.7% conv.
stickers snoopy10K/yr -15.9%0.7% conv.

All search terms

Top snoopy stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hallmark Peanuts Stickers for Kids (Pack of 237 Stickers 12 Sheets) for Easter Back to School Halloween Holiday and More

Hallmark$7.914.8★1,521 rev

Peanuts Sticker Book for Kids - Bundle with 300+ Puffy Craft Stickers Featuring Snoopy Charlie Brown More | Peanuts Party Supplies for Kids Toddlers

Peanuts$8.644.5★23 rev

60 PCS Vinyl Stickers for Laptop Water Bottles Luggage Skateboard Phone Cases.Birthyday Party Sticker Pack Favors Decals Decorative. (Z-2)

CAKETOPGHY$9.004.4★6 rev

Peanuts Stickers Party Favors for Boys & Girls 12 Pack Bundle

Peanuts$8.974.8★119 rev

Peanuts Snoopy Adhesive Vinyl Decal Pack

Open Road Brands$10.074.7★374 rev

Newest

by launch date

Happy Planner Peanuts Variety Sticker Pack for Planners 30 Sheets

The Happy Planner$23.3113 rev

2mo ago

Snoopy Waving Adhesive Vinyl Sticker Classic Cartoon for Car Window Laptop and Water Bottle Weatherproof Decal (8 x 4.2)

MadeToStick$9.539 rev

2mo ago

60 PCS Vinyl Stickers for Laptop Water Bottles Luggage Skateboard Phone Cases.Birthyday Party Sticker Pack Favors Decals Decorative. (Z-2)

CAKETOPGHY$9.006 rev

4mo ago

Snoopy Joe Cool Adhesive Vinyl Decal Classic Red Sweater & Sunglasses Sticker for Laptop Skateboard or Notebook (3.5 x 2.6)

MadeToStick$10.0635 rev

4mo ago

Snoopy Hugging Woodstock Adhesive Vinyl Decal Cute Snoopy Weather Resistant Sticker for Car MacBook & Phone Case (4.5 x 3.5)

MadeToStick$10.2543 rev

6mo ago

What buyers say about snoopy stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness22%

“They have a good stick to them”

Quality-Overall16%

“Quality cute stickers”

Size-Overall11%

“Perfect sizes and wide selection”

Advertised Vs Actual Product10%

“As described”

Color7%

“The color was bright”

Value For Money6%

“Great value and good product”

Educational-Overall6%

“Been great for classroom rewards when the teacher is a Peanuts fan”

Fun/Entertainment Experience4%

“Shee enjoys them”

Water Resistance3%

“I would trust the waterproof aspect”

Design-Overall2%

“cute designs”

What buyers complain about

Size-Overall26%

“The size of these stickers are small”

Value For Money13%

“For $10 not a good deal”

Strength10%

“Becomes very brittle in a very short period of time”

Quality-Overall8%

“Garbage product”

Adhesion/Stickiness8%

“Dont stick”

Durability6%

“Becomes very brittle in a very short period of time”

Material Quality4%

“Cheap material”

Water Resistance4%

“This item was supposed to be waterproof started cracking and peel off”

Defective Material/Parts2%

“Pieces were coming off while trying to apply to car”

Print Quality2%

“the printed image started to fade almost immediately”

Top return reasons

Size-Overall49%

Adhesion/Stickiness17%

Advertised Vs Actual Product8%

Value For Money7%

Defective Material/Parts3%

Material Quality3%

Ease Of Use3%

Quality-Overall2%

Gifting Purpose1%

Print Quality1%

Common questions

Is snoopy stickers profitable to sell on Amazon United States?: The niche generates $174K/yr across 18 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -10.2%. Flapen's verdict: Skip it (43/100).
How competitive is the snoopy stickers niche?: 11 brands and 74 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in snoopy stickers?: Top complaints mined from reviews: Size-Overall, Value For Money, Strength. The return rate is 0.9%.
When does demand for snoopy stickers peak?: Demand peaks in Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the snoopy stickers niche?: Listings span $6.52–$23.31; the average listing price is $11.56 (sweet spot $15–$100). The average incumbent carries 180 reviews — the moat a new listing must climb.