Smart Watch

Shoppers searched for this 43.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49.8M a year.

Searches, last 12 months

43.8M

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

1.0%

Market size, estimated

$49.8Ma year

Peak month

December2.0× the quietest month

Top search term

smart watch10.0M searches a year

Listings sell for $118.55 on average, from $10.06 to $541.74. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 5,000 to 6,000 of them. At $118.55 that is $593K to $711K a year per listing.

Average price

$118.55above the $15 to $100 sweet spot

Price range

$10.06–$541.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

5,000–6,000

Revenue per listing a year

$593K–$711K

Returns

3.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #105 within Wearable Technology. It carries 4,579 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

99%

Out of stock, average day

2.6%

Average rank

#105in Wearable Technology

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

4,579per listing

Listings tracked

68

22 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

20Amazon's first-year sales bar

Average brand age

39 months