Small Wireless Mouse

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months

204K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

5.5%

Market size, estimated

$160Ka year

Peak month

August1.4× the quietest month

Top search term

small mouse48K searches a year

Listings sell for $14.35 on average, from $5.80 to $35.15. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $14.35 that is $1K to $4K a year per listing.

Average price

$14.35under the $15 to $100 sweet spot

Price range

$5.80–$35.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

2.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #142 within Keyboards, Mice & Accessories. It carries 17,192 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#142in Keyboards, Mice & Accessories

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

17,192per listing

Listings tracked

45

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months