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Sirius Xm Radio Portable

Fail

The top 5 brands take 98% of clicks, so Sirius Xm Radio Portable is a Fail.

Flapen Score
29
29 / 100
Ranks 7,731 of 8,347 Electronics niches · −14 vs the category median of 43
Market size
$33K/yr25K searches / yr
90-day growth
-10.3%search demand this quarter
Competition
67%top-5 click share · 8 brands · 88 sellers

Flapen Score

Sirius Xm Radio Portable against its category

The dotted line is the Electronics average. Past it, Sirius Xm Radio Portable is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sirius Xm Radio Portable market on Amazon at a glance

Shoppers on Amazon United States searched for Sirius Xm Radio Portable 25K times last year and spent an estimated $33K. The top 5 brands take 98% of clicks. Demand peaks in Oct. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-10.3%
Conversion, latest week
1.6%
Market size, estimated
$33Ka year
Peak month
October1.6× the quietest month
Top search term
portable satellite radio6K searches a year

02 · Price

A sale here is worth $83.73.

Listings sell for $83.73 on average, from $18.47 to $221.95. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $83.73 that is $0 to $8K a year per listing.

Average price
$83.73inside the $15 to $100 sweet spot
Price range
$18.47–$221.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #109 within Car & Vehicle Electronics. It carries 4,488 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
95%
Out of stock, average day
8.9%
Average rank
#109in Car & Vehicle Electronics
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
4,488per listing
Listings tracked
20

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Sirius Xm Radio Portable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

88

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

2%

  • Brand 189%
  • Brand 22%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Sirius Xm Radio Portable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.6×

Search terms

Top Sirius Xm Radio Portable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • portable satellite radio6K/yr
  • sirius xm radio portable5K/yr
  • satellite radio portable7K/yr
  • portable xm radio2K/yr
  • xm radio portable2K/yr
  • portable sirius xm radio2K/yr
  • xm sirius radio482/yr
  • portable sirius satellite radio199/yr

Reviews and returns

What reviews say buyers love and hate about Sirius Xm Radio Portable

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Audio Quality”
13%of negative reviews mention “Charging”
3.0%of orders come back
“Wont charge”
A buyer, on “Charging”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Sirius Xm Radio Portable questions

Answered from the same tracked data.