sigma 10-18mm f2.8 sony
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible84.8avg incumbent reviews — the moat a new listing must climb
Market size
Okay$192K$192K/yr · 39K searches
Growth
Okay+3.2%90-day search growth — must beat 0% to launch
Returns
Bad5.1%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad85%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$651.44avg listing price — sweet spot $15–$100
Price range
Bad$549.29–$687.91cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, sigma 10-18mm f2.8 sony is a $192K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 22/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
sigma 10-18mm f2.8 sony market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $163K–$326K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #409
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 60%
- Out of stock
- 8.5%
- Avg brand age
- 62 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
99
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Sigma87%
- Sony8%
- Tamron4%
Demand
Weekly Amazon search volume, last 40 weeks — +3.2% search growth over the last 90 days.Top sigma 10-18mm f2.8 sony search terms
- sigma 10-18mm f2.8 sony25K/yr
- sigma 10-185K/yr
- 10-18mm sony lens3K/yr
- sony 10-18mm5K/yr
- sony 10-181K/yr
Top sigma 10-18mm f2.8 sony products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
10-18mm F2.8 DC DN (for E Mount)
Sigma$671.634.6★209 rev
Sigma 10-18mm F2.8 DC DN Contemporary Lens for Sony E | Ultra Wide-Angle Zoom with Tiffen 67mm UV Protector Filter Waith Camera Backpack and 64GB Extreme PRO UHS-I SDXC Memory Card (Bundle Set)
Sigma$687.764.8★31 rev
10-18mm F2.8 DC DN for X Mount
Sigma$665.414.7★76 rev
Sony - E 10-18mm F4 OSS Wide-Angle Zoom Lens (SEL1018) Black
Sony$620.954.5★331 rev
Sigma 10-18mm f2.8 DC DN Contemporary Lens for Sony E with Sunshine Photo Professional Bundle - 4 Years USA Manufacturer Warranty
Sigma$676.285.0★2 rev
Newest
by launch date
Sigma 10-18mm f/2.8 DC DN Contemporary Lens for L-Mount Ultra Wide-Angle APS-C Zoom Fast f/2.8 Aperture 15-27mm Equivalent Internal Focus 7-Blade Diaphragm Dust & Splash-Resistant Design
Sigma$687.910 rev
Sigma 10-18mm f/2.8 DC DN Contemporary Lens - Included Value Sony E Mount
Sigma$680.071 rev
Sigma 10-18mm f2.8 DC DN Contemporary Lens for Sony E with Sunshine Photo Professional Bundle - 4 Years USA Manufacturer Warranty
Sigma$676.282 rev
10-18mm F2.8 DC DN for Canon -RF Mount
Sigma$672.4866 rev
Sigma 10-18mm F2.8 DC DN Contemporary Lens for Sony E | Ultra Wide-Angle Zoom with Tiffen 67mm UV Protector Filter Waith Camera Backpack and 64GB Extreme PRO UHS-I SDXC Memory Card (Bundle Set)
Sigma$687.7631 rev
Trending
90-day click momentumSigma 10-18mm f2.8 DC DN Contemporary Lens for Sony E with Sunshine Photo Professional Bundle - 4 Years USA Manufacturer Warranty
Sigma$676.285.0★
Sigma 10-18mm f/2.8 DC DN Contemporary Lens for L-Mount Ultra Wide-Angle APS-C Zoom Fast f/2.8 Aperture 15-27mm Equivalent Internal Focus 7-Blade Diaphragm Dust & Splash-Resistant Design
Sigma$687.910.0★
10-18mm F2.8 DC DN for X Mount
Sigma$665.414.7★
10-18mm F2.8 DC DN for Canon -RF Mount
Sigma$672.484.8★
TAMRON 11-20MM F/2.8 DI III-A RXD for Sony E APS-C Mirrorless Cameras
Tamron$602.614.7★
What buyers say about sigma 10-18mm f2.8 sony
What buyers praise and complain about, mined from review topics.What buyers love
“Its perfect for the price point where most native lens for canon are tripled for the same use”
“High quality images under normal lighting conditions”
“Great Deal”
“Super light weight”
“A great RF mount wide angle”
“powerful”
“Compact”
“Works fine with my canon R10 body”
“Sharp and good in low light”
“Its got great focusing on photos”
What buyers complain about
“seeing I have a FX30 it didn't give me a wide enough view”
“Small”
“The lens shade is a weird clip on which is only negative. easy to accidentally remove”
“makes the focal length just a slight bit tighter”
Top return reasons
Common questions
- Is sigma 10-18mm f2.8 sony profitable to sell on Amazon United States?
- The niche generates $192K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Skip it (22/100).
- How competitive is the sigma 10-18mm f2.8 sony niche?
- 3 brands and 99 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in sigma 10-18mm f2.8 sony?
- Top complaints mined from reviews: Field Of View, Size-Overall, Lenses. The return rate is 5.1% — above our launch gate.
- What does it cost to enter the sigma 10-18mm f2.8 sony niche?
- Listings span $549.29–$687.91; the average listing price is $651.44 (sweet spot $15–$100). The average incumbent carries 85 reviews — the moat a new listing must climb.