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Shotgun Microphone for Iphone

Fail

Shoppers spend an estimated $35K a year here, so Shotgun Microphone for Iphone is a Fail.

Flapen Score
39
39 / 100
Ranks 5,506 of 8,347 Electronics niches · −4 vs the category median of 43
Market size
$35K/yr47K searches / yr
90-day growth
+5.6%search demand this quarter
Competition
71%top-5 click share · 11 brands · 53 sellers

Flapen Score

Shotgun Microphone for Iphone against its category

The dotted line is the Electronics average. Past it, Shotgun Microphone for Iphone is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shotgun Microphone for Iphone market on Amazon at a glance

Shoppers on Amazon United States searched for Shotgun Microphone for Iphone 47K times last year and spent an estimated $35K. The top 5 brands take 89% of clicks. Demand peaks in Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+5.6%
Conversion, latest week
2.9%
Market size, estimated
$35Ka year
Peak month
November1.9× the quietest month
Top search term
dji mic mini accessories27K searches a year

02 · Price

A sale here is worth $25.58.

Listings sell for $25.58 on average, from $9.88 to $89.01. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.58 that is $0 to $3K a year per listing.

Average price
$25.58inside the $15 to $100 sweet spot
Price range
$9.88–$89.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #189 within Accessories. It carries 688 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#189in Accessories
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
688per listing
Listings tracked
17

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
22 months

Products

Top Shotgun Microphone for Iphone products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

53

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

9%

  • Brand 139%
  • Brand 228%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (5 brands, 9%)

Demand

Shotgun Microphone for Iphone search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Prime Day '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.9×

Search terms

Top Shotgun Microphone for Iphone search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dji mic mini accessories27K/yr
  • dji mic 3 accessories11K/yr
  • dji mic series camera adapter4K/yr
  • dji mic 3 adapter3K/yr
  • dji mic camera adapter2K/yr

Reviews and returns

What reviews say buyers love and hate about Shotgun Microphone for Iphone

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Audio Quality”
18%of negative reviews mention “Microphone”
2.6%of orders come back
“one mic does not work”
A buyer, on “Microphone”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shotgun Microphone for Iphone questions

Answered from the same tracked data.