Shortwave Radio
FailBuyers convert on only 0.7% of searches, so Shortwave Radio is a Fail.
- Flapen Score
- 49 / 100Top 25% of 8,347 Electronics niches · +6 vs the category median of 4349
- Market size
- $572K/yr692K searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 39%top-5 click share · 20 brands · 49 sellers
Flapen Score
Shortwave Radio against its category
The dotted line is the Electronics average. Past it, Shortwave Radio is stronger. Inside it, weaker.
Market
The Shortwave Radio market on Amazon at a glance
Shoppers on Amazon United States searched for Shortwave Radio 692K times last year and spent an estimated $572K. The top 5 brands take 67% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 692K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $572K a year.
- Searches, last 12 months
- 692K
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $572Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- shortwave radio215K searches a year
02 · Price
A sale here is worth $114.81.
Listings sell for $114.81 on average, from $9.90 to $477.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $114.81 that is $11K to $29K a year per listing.
- Average price
- $114.81above the $15 to $100 sweet spot
- Price range
- $9.90–$477.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $11K–$29K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #62 within Portable Audio & Video. It carries 1,433 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 95%
- Out of stock, average day
- 4.6%
- Average rank
- #62in Portable Audio & Video
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 1,433per listing
- Listings tracked
- 37
04 · Newcomers
5 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Shortwave Radio products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tecsun Digital PL330 AM/FM/LW/SW Worldband Radio with Single Side Band Receiver
- Price
- $82.71
- Rating
- 4.4/5
- Reviews
- 1,000
- Age
- 5y ago

Portable Shortwave Radios with NOAA/SW/AM/FM for Camping & Home
- Price
- $37.73
- Rating
- 4.4/5
- Reviews
- 1,038
- Age
- 2y ago

Tecsun PL880 Portable Digital PLL Dual Conversion AM/FM Longwave Shortwave Radio with SSB (Single Side Band) Reception
- Price
- $177.48
- Rating
- 4.4/5
- Reviews
- 1,496
- Age
- 15y ago

DreamSky AM FM Radio Portable - Shortwave Radio Battery Powered or Plug in Wall for Home Outdoor Strong Reception Large Dial Easy to Use Digital Time Display Transistor Antenna Seniors Small Gift
- Price
- $26.57
- Rating
- 4.4/5
- Reviews
- 3,393
- Age
- 2y ago

Eton Elite Field Radio with AM/FM Shortwave RDS Bluetooth Digital Tuning Treble/Bass Control 50 Memory Stations External Antenna Rich LCD Display Retro Tabletop Design
- Price
- $134.93
- Rating
- 3.9/5
- Reviews
- 743
- Age
- 7y ago
Trending
estimated 90-day click momentum
Tecsun S-2200 AM/FM/LW Shortwave SSB VHF Airband DSP World Band Radio Receiver North American Edition
- Price
- $477.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3w ago

ZHIWHIS Shortwave Radio Multi-Band Wooden Box Bluetooth 5.2 Dual Speakers Extra Antenna Signal Repeater APP Control FM/AM/SW/WB/AIR/V-UHF TF Card Player Bass Control Sleep Timer ZWS-802
- Price
- $120.97
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 11mo ago

XHDATA D109 Portable Radio AM/FM/SW/LW Shortwave Radio Receiver Battery Operated Radio with Good Reception Great Sound Wireless BT Mp3 Speaker Alarm Clock Sleep Function
- Price
- $43.42
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 7mo ago

Upgraded ATS MINI V4B Radios with Exquisite Metal Shell SI4732 Pocket Shortwave Radio Portable AM/FM/LSB/USB Full Band Receiver with Built-in Headphone Amplifier Speaker and Hi-Z
- Price
- $62.93
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 5mo ago

XHDATA D808 Portable AM FM SW LW Air Band Radio SSB RDS Multi Band Radio Speaker with LCD Display Alarm Clock External Antenna (Grey)
- Price
- $90.67
- Rating
- 4.4/5
- Reviews
- 227
- Age
- 1y ago
Newest
by launch date
Tecsun S-2200 AM/FM/LW Shortwave SSB VHF Airband DSP World Band Radio Receiver North American Edition
- Price
- $477.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3w ago

Upgraded ATS MINI V4B Radios with Exquisite Metal Shell SI4732 Pocket Shortwave Radio Portable AM/FM/LSB/USB Full Band Receiver with Built-in Headphone Amplifier Speaker and Hi-Z
- Price
- $62.93
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 5mo ago

XHDATA D109 Portable Radio AM/FM/SW/LW Shortwave Radio Receiver Battery Operated Radio with Good Reception Great Sound Wireless BT Mp3 Speaker Alarm Clock Sleep Function
- Price
- $43.42
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 7mo ago

ZHIWHIS Shortwave Radio Multi-Band Wooden Box Bluetooth 5.2 Dual Speakers Extra Antenna Signal Repeater APP Control FM/AM/SW/WB/AIR/V-UHF TF Card Player Bass Control Sleep Timer ZWS-802
- Price
- $120.97
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 11mo ago

Bluetooth AM FM Shortwave Radio with NOAA Weather Alert 1250mAh Rechargeable Portable Pocket Radio with Best Reception 5W Big Speaker Digital Tuner and Earphone Support SD Card and USB MP3 Player
- Price
- $27.65
- Rating
- 4.4/5
- Reviews
- 594
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
20 falling
Sellers
49
Est. top-5 brand share
67%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 78%
Open market
28%
- TECSUN34%
- XHDATA10%
- Emgykit9%
- Eton8%
- Raddy7%
- Kaito5%
Demand
Shortwave Radio search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.5×
Search terms
Top Shortwave Radio search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shortwave radio215K/yr
- portable shortwave radios56K/yr
- shortwave radio receiver67K/yr
- short wave radio57K/yr
- short wave radios all world band49K/yr
- shortwave radios with best reception28K/yr
- tecsun26K/yr
- sw radio25K/yr
- tecsun pl-33018K/yr
- grundig radio23K/yr
Reviews and returns
What reviews say buyers love and hate about Shortwave Radio
We read the reviews and the return reasons for every product selling here.
“Absolute Garbage”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shortwave Radio questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









