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Screen Cleaning Kit

Fail

The top 5 brands take 97% of clicks, so Screen Cleaning Kit is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$175K/yr71K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
77%top-5 click share · 6 brands · 10 sellers

Flapen Score

Screen Cleaning Kit against its category

The dotted line is the Electronics average. Past it, Screen Cleaning Kit is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Screen Cleaning Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Screen Cleaning Kit 71K times last year and spent an estimated $175K. The top 5 brands take 97% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
13.2%
Market size, estimated
$175Ka year
Peak month
December1.5× the quietest month
Top search term
screen mom21K searches a year

02 · Price

A sale here is worth $18.76.

Listings sell for $18.76 on average, from $6.52 to $53.28. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $18.76 that is $19K to $23K a year per listing.

Average price
$18.76inside the $15 to $100 sweet spot
Price range
$6.52–$53.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,000–1,250
Revenue per listing a year
$19K–$23K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Cleaning. It carries 24,030 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#130in Cleaning
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
24,030per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Screen Cleaning Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

10

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 28%
  • Brand 37%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Screen Cleaning Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top Screen Cleaning Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • screen mom21K/yr
  • screen cleaning kit19K/yr
  • screen mom screen cleaner15K/yr
  • screen cleaner kit16K/yr

Reviews and returns

What reviews say buyers love and hate about Screen Cleaning Kit

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Ease Of Cleaning”
19%of negative reviews mention “Ease Of Cleaning”
0.5%of orders come back
“worse cleaner ever”
A buyer, on “Ease Of Cleaning”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Screen Cleaning Kit questions

Answered from the same tracked data.