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53

samsung galaxy s23 ultra earbuds

Worth a look

Shows a sweet-spot price point ($36.27 avg), but a deep review moat (18,567 avg reviews) keeps it on the watch list.

Market size 20Growth 28Conversion 64Competition 78Returns 56Price range 38Avg price 95Brand share 77Review moat 17Quality gap 73

Avg price

Incredible$36.27

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Returns

Good2.8%

return rate — above 5% kills the launch gate

Price range

Okay$6.93–$229.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+2.2%

90-day search growth — must beat 0% to launch

Market size

Bad$82K

$82K/yr · 40K searches

Review moat

Bad18,567.09

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, samsung galaxy s23 ultra earbuds is a $82K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Dec. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

samsung galaxy s23 ultra earbuds market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$54K–$73K
units × avg price
Conversion rate
5.7%
Avg BSR
#382
Page quality
0%
Prime
100%
Sponsored
84%
Out of stock
4.2%
Avg brand age
20 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

30 flat

Sellers

145

Top-5 brand share

58%

Top 20: 91%

Top-5 click share

37%

Top 20: 74%

Open market

37%

  • Samsung26%
  • Btootos10%
  • TAGRY9%
  • AFGHOA7%
  • VIFIGEN6%
  • JBL4%

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — +2.2% search growth over the last 90 days.
2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Top samsung galaxy s23 ultra earbuds search terms

  • ear buds for samsung phone25K/yr
  • samsung galaxy s23 earbuds2K/yr
  • samsung galaxy s22 ultra earbuds2K/yr
  • earbuds for samsung s232K/yr
  • for samsung galaxy s23 ultra bluetooth headphones wireless earbuds1K/yr
  • samsung galaxy s23 ultra earbuds2K/yr
  • samsung galaxy s24 ultra earbuds2K/yr
  • earbuds for samsung s22896/yr
  • earbuds for galaxy s22549/yr
  • samsung galaxy s23 ultra airpods862/yr
All search terms

Top samsung galaxy s23 ultra earbuds products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$7K12%$10K16%$13K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about samsung galaxy s23 ultra earbuds

What buyers praise and complain about, mined from review topics.

What buyers love

Audio Quality21%

“Beautiful sound”

Value For Money13%

“Affordable price”

Quality-Overall11%

“quality was fair”

Battery Life5%

“Battery lasts a long time”

Size-Overall5%

“they fit in the ear”

Charging4%

“Charge super fast”

Comfort-Overall4%

“comfortable in my ear”

Noise Cancellation4%

“Noise cancellation is very good”

Connectivity-Overall3%

“Connects every time”

Ease Of Use3%

“comfortable to wear”

What buyers complain about

Charging10%

“Fails to charge”

Durability9%

“Fell apart”

Audio Quality9%

“Bad audio”

Connectivity-Overall7%

“Doesnt Connect”

Quality-Overall6%

“Average quality”

Size-Overall4%

“Too big”

Functionality-Overall4%

“DOESN'T WORK”

Noise Level4%

“Too loud”

Noise Cancellation3%

“Not noise canceling”

Audio Volume3%

“Volume sucks”

Top return reasons

Size-Overall16%
Audio Quality16%
Connectivity-Overall13%
Charging9%
Functionality-Overall8%
Compatibility-Overall5%
Comfort-Overall4%
Quality-Overall3%
Value For Money3%
Advertised Vs Actual Product3%

Common questions

Is samsung galaxy s23 ultra earbuds profitable to sell on Amazon United States?
The niche generates $82K/yr across 45 tracked products. 12 of 16 products launched in the last 360 days are still selling. 90-day search growth is +2.2%. Flapen's verdict: Worth a look (53/100).
How competitive is the samsung galaxy s23 ultra earbuds niche?
30 brands and 145 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in samsung galaxy s23 ultra earbuds?
Top complaints mined from reviews: Charging, Durability, Audio Quality. The return rate is 2.8%.
When does demand for samsung galaxy s23 ultra earbuds peak?
Demand peaks in Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the samsung galaxy s23 ultra earbuds niche?
Listings span $6.93–$229.99; the average listing price is $36.27 (sweet spot $15–$100). The average incumbent carries 18,567 reviews — the moat a new listing must climb.