Is s video cable profitable to sell on Amazon United States?

The niche generates $108K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Skip it (36/100).

How competitive is the s video cable niche?

5 brands and 17 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in s video cable?

Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Size-Overall. The return rate is 4.0%.

When does demand for s video cable peak?

Demand peaks in Jan; the busiest month runs 1.5× the quietest.

What does it cost to enter the s video cable niche?

Listings span $6.50–$18.47; the average listing price is $10.58 (sweet spot $15–$100). The average incumbent carries 926 reviews — the moat a new listing must climb.

s video cable

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good926.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Avg price

Okay$10.58

avg listing price — sweet spot $15–$100

Price range

Okay$6.50–$18.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+2.5%

90-day search growth — must beat 0% to launch

Market size

Okay$108K

$108K/yr · 83K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, s video cable is a $108K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 36/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

s video cable market data

Units sold / yr: 10K–13K; avg 1,000–1,250/product
Revenue / yr: $106K–$132K; units × avg price
Conversion rate: 12.2%
Avg BSR: #47
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 11.1%
Avg brand age: 79 months
Avg seller age: 202 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

HTDYOO65%
1st Choice13%
Traovien10%
Cmple7%
ELECTOP5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.5% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 1.5×

Open Trend

Top s video cable products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HTDYOO S Video Cable S-Video Cable 4 Pin Connector Male to Male Gold Plated Compatible with DVD Player Home Theater DSS Receivers VCRs DVRs/PVRs - 3.28FT

HTDYOO$6.504.6★163 rev

1st Choice 6 feet Gold Plated S-Video Cable

1st Choice$7.244.3★1,438 rev

Traovien S-Video Cable Mini Din 4-Pin S Video Cable Male to Male Gold Plated Connector for Player Camcorders Laptops Transfer Video to TV or Monitor Connection Cable (1.8M/6Ft)

Traovien$9.534.5★267 rev

ELECTOP 4 Pin S-Video to 3 Male RCA Composite Video Cable 1.45M(4.75FT)

ELECTOP$10.034.1★1,019 rev

HTDYOO S Video to HDMI Converter AV/RCA to HDMI Converter

HTDYOO$18.474.1★254 rev

Newest

by launch date

HTDYOO S Video Cable S-Video Cable 4 pin Connector Male to Male Gold Plated Compatible with DVD Player Home Theater DSS receivers VCRs DVRs/PVRs (Black-6.56ft)

HTDYOO$8.82163 rev

3mo ago

HTDYOO S Video Cable S-Video Cable 4 Pin Connector Male to Male Gold Plated Compatible with DVD Player Home Theater DSS Receivers VCRs DVRs/PVRs - 3.28FT

HTDYOO$6.50163 rev

1y ago

HTDYOO S Video to HDMI Converter AV/RCA to HDMI Converter

HTDYOO$18.47254 rev

1y ago

Traovien S-Video Cable Mini Din 4-Pin S Video Cable Male to Male Gold Plated Connector for Player Camcorders Laptops Transfer Video to TV or Monitor Connection Cable (1.8M/6Ft)

Traovien$9.53267 rev

3y ago

Traovien S-Video Cable Mini Din 4-Pin S Video Cable Male to Male Gold Plated Connector for Player Camcorders Laptops Transfer Video to TV or Monitor Connection Cable (3m/10Ft)

Traovien$10.08267 rev

3y ago

What buyers say about s video cable

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product30%

“As advertised”

Quality-Overall20%

“The visual performance of this cable is great”

Connectivity-Overall13%

“Very Useful for hookup”

Size-Overall13%

“It fits”

Value For Money7%

“Works and at good price”

Display Resolution3%

“S video to hdmi work great”

Functionality-Overall3%

“S video to hdmi work great”

Ease Of Use2%

“easy to use”

Touch/Button Controls2%

“Great small unit and extra controls”

Audio Volume2%

“volume knob and play buttons are great”

What buyers complain about

Quality-Overall25%

“This cable is of average quality, don't let the gold plated contacts fool you, it is lacking in quality shielding which makes itself apparent in fine detail stills and text”

Functionality-Overall13%

“DOES NOT WORK”

Size-Overall11%

“Didnt fit my VCR”

Compatibility-Overall11%

“either end did not fit either items”

Adhesion/Stickiness7%

“sleeving slips”

Defective Material/Parts7%

“Cable was defective”

Color4%

“As result missing color channel”

Socket/Port/Plug4%

“GARBAGE - It is so poorly made that it does not even fit/align to the Svideo port”

Connectivity-Overall4%

“was very, very tight and difficult to connect to my video camera”

Strength2%

“flimsier than the old one”

Top return reasons

Compatibility-Overall37%

Connectivity-Overall16%

Functionality-Overall14%

Length7%

Size-Overall7%

Advertised Vs Actual Product3%

Defective Material/Parts2%

Quality-Overall2%

Socket/Port/Plug2%

Audio Quality1%

Common questions

Is s video cable profitable to sell on Amazon United States?: The niche generates $108K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Skip it (36/100).
How competitive is the s video cable niche?: 5 brands and 17 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in s video cable?: Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Size-Overall. The return rate is 4.0%.
When does demand for s video cable peak?: Demand peaks in Jan; the busiest month runs 1.5× the quietest.
What does it cost to enter the s video cable niche?: Listings span $6.50–$18.47; the average listing price is $10.58 (sweet spot $15–$100). The average incumbent carries 926 reviews — the moat a new listing must climb.

s video cable

s video cable market data

Competition & brand share

Demand & seasonality

Top s video cable search terms