Runners Headphones
FailThe top 5 brands take 100% of clicks, so Runners Headphones is a Fail.
- Flapen Score
- 42 / 100Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 4342
- Market size
- $75K/yr60K searches / yr
- 90-day growth
- +19.5%search demand this quarter
- Competition
- 87%top-5 click share · 3 brands · 27 sellers
Flapen Score
Runners Headphones against its category
The dotted line is the Electronics average. Past it, Runners Headphones is stronger. Inside it, weaker.
Market
The Runners Headphones market on Amazon at a glance
Shoppers on Amazon United States searched for Runners Headphones 60K times last year and spent an estimated $75K. All 3 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +19.5%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $75Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- sony wi-c10013K searches a year
02 · Price
A sale here is worth $27.12.
Listings sell for $27.12 on average, from $18.47 to $39.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $27.12 that is $7K to $14K a year per listing.
- Average price
- $27.12inside the $15 to $100 sweet spot
- Price range
- $18.47–$39.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$14K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
33% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #579 within Headphones & Earbuds. It carries 12,602 reviews at 4.07 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 89%
- Out of stock, average day
- 5.3%
- Average rank
- #579in Headphones & Earbuds
- Average rating
- 4.07 starsAmazon United States average 4.42 stars
- Average reviews
- 12,602per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Runners Headphones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Brand 168%
- Brand 230%
- Brand 33%
Demand
Runners Headphones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Runners Headphones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sony wi-c10013K/yr
- audifonos bloutooh9K/yr
- otium bluetooth headphones11K/yr
- earbuds wired bluetooth9K/yr
- otium7K/yr
- sony wi c1004K/yr
- sony wi-c3103K/yr
- sony c1002K/yr
- otium bluetooth earbuds2K/yr
Reviews and returns
What reviews say buyers love and hate about Runners Headphones
We read the reviews and the return reasons for every product selling here.
“Breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Runners Headphones questions
Answered from the same tracked data.









